GE Capital Sales Finance, a consumer lending unit of General Electric Company, and American Suzuki Motor Corporation have announced a renewal of Suzuki’s popular installment lending program for consumers. The agreement continues a partnership that began in 2008.
“Our dealers and their customers appreciate power and speed, and that’s what they get from GE Capital Sales Finance,” said Dirk Gould of American Suzuki’s Motorcycle and ATV Division. “A lot of customers need affordable, fixed monthly payments to purchase a motorcycle or ATV. GE is a name they trust. They provide great sales support, fast credit decisions and strong approval rates. It’s a partnership that works for us.”
Suzuki motorcycles and all-terrain vehicles (ATVs) are sold at 963 dealer locations nationwide. Suzuki began selling motorcycles in the United States in 1963 and their brand is now among the most recognized in the Powersports industry.
“Excitement is a big part of the motorcycle and ATV business. Consumers who purchase bikes and ATVs want to be riding, not waiting for credit decisions,” said Stephen Motta, vice president, GE Capital Sales Finance. “Our credit application process is easy and decisions are made quickly. That’s important because we want to make it easy for consumers to experience the thrill of their new Suzuki.”
With more than 75 years’ experience, GE Capital Sales Finance provides billions of dollars of consumer financing through more than 200,000 small and mid-size businesses on Main Streets across the United States. It is a leading provider of consumer credit programs for the Powersports industry, and supports its retail partners with Business Center, an online suite of business and finance program management tools.
For more information about Suzuki, visit www.suzukicycles.com. More information about GE Capital can be found at www.gemoney.com.
