Bruce Tessmer has retired from S&S Cycle after 30 years on December 21, 2017. Bruce was the Marketing Projects Coordinator at S&S Cycle in Viola, WI. During his 30 years, he held positions working in shipping, production and R&D.  He was also the original head of the S&S Tech department when it was formed in late 1995, according to S&S Cycles website.

Bruce spent much of his career in the marketing department.  He brought to life so many different tools that the marketing department still uses today, including his video tutorials that have become so popular. He was a go-to for all things motorcycle and became a well-known person inside and outside the motorcycle industry, and was also a columnist for MPN for a few years.

We wish Bruce all the best in his retirement and hope he drops in on the industry from time-to-time.

For more on Bruce’s retirement, visit S&S Cycle.