The Pulse powersports series, powered by DX1, is partnering with Google to offer dealers an informational marketing webinar on the world’s most prominent search engine.

The webinar will focus on Google advertising options available to powersports dealers. Google commands more than two-thirds of the U.S. search market share and more than 87 percent of the U.S. mobile search market, according to recent online reports.

The hour-long webinar is scheduled for Tuesday, April 28, at 2 pm EDT.

Google’s Kate Bossart will provide up-to-date information on the search engine’s advertising options. Bossart oversees Google’s strategic partnerships with companies like DX1 that serve small and medium-sized businesses.

“We’re excited to bring Kate’s knowledge of Google to the industry, especially as we gear up for our busy selling season,” said Neil Pascale, moderator of the Pulse, now in its third year and believed to be the industry’s largest regular webinar series.

The “Marketing on Google” webinar also will feature a DX1 expert on search engine marketing, Julie DuRose. DuRose and her staff work with powersports dealerships across the nation on Google advertising campaigns.

“Julie will highlight key aspects of a successful Google ad campaign and the expectations dealers should have in working with marketing agencies that run their campaigns,” Pascale said.

The Pulse series is a free webinar service produced by DX1, the powersports industry’s only complete business management platform. The unique platform combines operational and marketing applications, including inventory management, accounting, lead management, mobile-friendly websites, online marketing and social media.

Dealers and their staff can attend the webinar at no cost. To register, click here: https://attendee.gotowebinar.com/register/2686699909253135105

For more information, visit http://www.dominionenterprises.com.