Racer and Dealer Sponsorship Must Be a Two-Way Street
You’re better to have no racers than the wrong racers.
How to Attract, Retain and Develop Talent
This recorded AIMExpo education track features a panel of dealers discussing their hiring and retention practices.
Balance of Passion and Pay – Technicians in Powersports
A perspective on the technician shortage and how dealers can get beyond it.
Establishing the Right Pay Plan for Your Dealership’s F&I Team
In an industry where skilled F&I professionals are in high demand, an attractive, fair and equitable pay plan becomes a key tool.
Elevating Your Sales Game Through Parts Packaging
Breaking down the art and science of a well-designed, customer-focused, profit-friendly parts package.
Building a Growth Stategy With a Powersports Playbook
Success isn’t a fluke, and it’s not luck. It’s a strategy.
Scooters Reign Supreme at Plano Kawasaki Suzuki
Scooter sales have been trending upwards for this Texas-based dealer.
Fostering an F&I Culture That Sells
Dealership success hinges on the ability to cultivate a strong F&I culture.
Increasing Profits Through Accessorizing
Go out and find the units to dress up — there’s lots of extra profit to be made.
AJ Meisel Creates Community at Plano Kawasaki Suzuki
AJ has learned a thing or two over her 30-year powersports career.
Jonesboro Cycle Creates Community and Home for Future Techs
It’s also one of the largest powersports dealerships we’ve seen!
Nothing But Good Vibes at Santa Barbara Motorsports
Santa Barbara Motorsports is working to make every door swing count.
