Powersports Marketing Announces 2014 'Voice of Customer' Excellence Award Winners

Powersports Marketing Announces 2014 ‘Voice of Customer’ Excellence Award Winners

Powersports Marketing recently congratulated its 2014 ‘Voice of Customer’ Excellence winners. Earning this prestigious award is quite an accomplishment and is issued from the ultimate authority: the dealerships’ actual customers. This annual competition is scored on the dealers’ Repeat and Referral Score.

The 2014 winners include:

National Dealer of the Year – Wolverine Harley-Davidson – Clinton Township, MI
Region 1 Winner – Hannum’s Harley-Davidson Media – Media, PA
Region 2 Winner – Augusta Harley-Davidson – Augusta, GA
Region 3 Winner – Kutter Harley-Davidson – Janesville, WI
Region 4 Winner – Thunder Mountain Harley-Davidson – Loveland, CO
Region 5 Winner – High Desert Harley-Davidson – Meridian, ID
Rookie of the Year (Less than 6 months on the program) – Rooster’s Harley-Davidson

This annual competition is scored on the dealers’ Repeat and Referral Score (RRS). The RRS is a dynamic measurement determined by using an algorithm that considers the Dealers Voice of Customer (reviews & feedbacks), star rating, trending, and action on responding and handling those reviews and feedbacks.

Winners will all receive a variety of prizes, including premium placement on the national consumer website: www.PowersportsDealerLocator.com. Additionally, the national winner will receive a complimentary Sharp Shooter Event Marketing Campaign valued at over $5,000.