Eric Pirie’s Pirie Performance Products has been acquired and is relaunching as P3 Composites LLC.
P3 Composites intends to maintain quality of its carbon composite protection products for off-road motorcycles while increasing production in a 7,500-square-foot manufacturing facility located in Hurricane, W.Va. Eric Pirie will stay on as a consultant and provide product development services to P3 Composites.
P3 is known for skid plates, pipe guards and heat shields for off-road motorcycles, but the new company has intentions of expanding its applications to include coverage for expanding European brands such as Beta and Sherco, an all-new product line for Japanese motocrossers, and products for street bikes including the new KTM 1190 Adventure. The company is now accepting new dealer applications.
“We hope to build on Eric’s reputation for high-quality, made in the USA products while increasing availability and expanding our product lineup,” states P3 Composites CEO Jamin Jones, who also heads up Appalachian Offroad MC and the KTM Parts juggernaut, ktmparts.com. “Our first priority is to start getting products out the door to customers as quickly as possible. Production is scheduled to get rolling on Oct. 1, at which point we will begin to expand our dealer distribution network both domestically and internationally.”
