Motorcycle Industry Council Adds Two Members to Dealer Advisory Council

Bob Althoff, owner of A.D. Farrow Co. in Columbus, Ohio, and Sandy Stroope, owner of Boat World Honda Polaris in Harrison, Ark., are the inaugural members of what will be an eight-member council. The council will advise the board and aftermarket committee, while the board will direct dealer/retailer dues revenue to market expansion, training and education, public policy and government relations activities.

The Motorcycle Industry Council (MIC) has welcomed the first two members of its new Dealer Advisory Council.

Bob Althoff, owner of A.D. Farrow Co. in Columbus, Ohio, and Sandy Stroope, owner of Boat World Honda Polaris in Harrison, Ark., are the inaugural members of what will be an eight-member council.

“The MIC’s new Dealer Advisory Council is an integral part of the support system that we are providing to our members,” said MIC President and CEO Tim Buche. “Both Bob Althoff and Sandy Stroope have dedicated their lives and careers to the powersports industry. The value of the Dealer Advisory Council is in listening, discussing, discerning and acting on key issues that manufacturers, dealers and retailers alike can focus on to improve the rider experience. We believe a solid Dealer Advisory Council with members like Bob and Sandy will create better understanding between members and help us all improve.”

Sandy Stroope The Dealer Advisory Council is intended to represent the needs and interests of these new dealer members. The council will advise the board and aftermarket committee, while the board will direct dealer/retailer dues revenue to market expansion, training and education, public policy and government relations activities.

“It’s an honor to be asked to join the MIC’s Dealer Advisory Council,” said Althoff. “I was one of 25 dealers from 18 states to initially join the MIC and I’m proud to be one of the first two members to serve on the advisory council. I believe that it’s crucial for powersports dealers to come together and help support the MIC as they help support our industry as a whole. I look forward to being a contributing member of this united group and to assisting the new dealer members as they join our growing numbers.”

As owner of A.D. Farrow Co., Althoff runs the oldest Harley-Davidson dealership in the U.S., which recently celebrated its 100-year anniversary.

Stroope is the owner and operator of Boat World Honda Polaris in Harrison, Ark., a multi-line dealership with a decidedly off-road clientele. He is also chairman of the Arkansas Motor Vehicle Commission and president of the Arkansas Motorcycle Dealer Association.

“I’m extremely proud to serve on the new MIC Dealer Advisory Council,” said Stroope. “As a dealer, I’ve always felt it’s important to be active in your local community. As new members of the MIC, we as dealers now have the opportunity to participate in, and help develop, the larger powersports community that we all have in common. I’m excited about the potential of this advisory committee, and I’m looking forward to working with the MIC and with dealers nationwide to help promote our sport.”

Race Winning Brands (RWB) and its portfolio of brands (BoostLine Products, CORSA Performance, Dart Machinery, Diamond Racing, Haltech, JE Pistons, Manley Performance, MGP, PAC Racing Springs, ProX Racing Parts, Rekluse, RevMax Performance, Transmission Specialties, Trend Performance, Volant and Wiseco Performance Products) is announcing its transition to a Unilateral Retail Pricing Policy, reflecting its commitment to maintaining the quality and reputation of its products in the performance components industry. The implementation of Minimum Retail Price (MRP) for its portfolio of brands is aimed at addressing challenges such as counterfeit product sales, advertising and selling practices that focus solely on price.