Is Your Dealership Truck Properly Advertising Your Business?
You’re driving a large, expensive vehicle every day that should be a moving billboard for your company. Use it!
PODCAST: Video Advertising for Dealers
Kay-Anne Reed of Waymark discusses how dealers can use video advertising to market their inventory.
ARGO Selects New Advertising Agency of Record
ARGO, the amphibious Xtreme Terrain Vehicle (XTV) manufacturer, announced it has selected boatBurner as its creative advertising agency of record for the brand’s 2018 model year line-up.
Shoei Safety Helmet Corp. Revises Advertising Policy for Dealers
Shoei Helmets has announced that effective January 1, 2017, Shoei helmet dealers in the United States will be permitted under Shoei’s Advertising Policy to advertise all current Shoei helmet products only by showing no price information at all or by showing the then-current MSRP for the advertised products.
Klock Werks Adopts Advertising Price Policy
In an effort to protect the Klock Werks brand name, dealers and customers, the company has adopted an Advertising Price Policy for North America. This policy is effective June 1, 2015.
CycleTrader.com Announces Mobile Advertising Options for Dealers
The new advertising solutions now available on CycleTrader.com include homepage sponsorship opportunities, interstitial ads, search page sponsorship ads and dealer gallery “in-photo” carousel ads. Sponsorships are available by DMA (Designated Market Area) and by state, based on overall mobile traffic in those markets or states.
Advertising Within A Budget
Peppy and cheap advertising strategies.
Race Winning Brands Transitioning to Unilateral Retail Pricing Policy
RWB aims to preserve the quality and reputation of its products.
Honda to Support MotoAmerica Mini Cup
The youth-focused championship is open to riders of Groms and some CRF-F models.
OEM Update: Suzuki
Suzuki is the seventh largest motorcycle manufacturer in the world and has been in business over 100 years. We get an update from Chase Rastegar.
Put Your Butt on a Seat at Central Kentucky Motorsports
Drew Baldinger and his business partner, Brad Stinnett, were riders and enthusiasts when they decided to open their shop in 2012. Find out how the last 12 years have gone.
How To Keep Your Dealership’s Marketing Profitable, Even During Tough Times
These five tips will help your marketing remain effective.
Valley Cycle Center
Cycling through constant changes in the industry.
Online or Inventory — What’s the Better Investment?
We were supposedly losing a lot of business to the online powersports sites.
