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Traffic Log Pro CRM Creator Joins More Than Rewards

Tad Kilgore, creator of the popular Traffic Log Pro CRM, has joined More Than Rewards as contact center director. The new service, Contact Central, will offer dealers pre- and post-sales customer follow-up by phone, expert dealer mentoring, and a free, integrated CRM solution through

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“Tad brings a wealth of industry experience and skills to help build the contact center’s clients, and tailor our services to their specific needs,” said Jason Brethorst, More Than Rewards owner and founder.

Joining Tad’s team to support the sales and training aspects of Contact Central is 12-year industry veteran and CRM expert Shawn Roberts, who is also the former director of training for Traffic Log Pro.

“We definitely will have something different to offer over other dealer call centers,” Kilgore stated, “Contact Central will not just focus on measuring the satisfaction of recent customer purchases, but also help increase customer loyalty and qualify inbound leads.”


He supported his statement by pointing out that all Contact Central customers will have access to More Than Rewards’ own Free Powersport CRM, a free, no-contract sales CRM, which will integrate data into the call center in real time. Dealers could potentially save thousands of dollars a year over their current solution, Kilgore claimed.

More Than Rewards is encouraging customers to sign up for Contact Central by calling (414) 446-3547, and to take advantage of 25 percent off introductory pricing until April 30. Powersport dealers can also try a demo of More Than Rewards’ free CRM through

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