Off-Road Selling: There’s Plenty of Dirt to Dig in Off-Road Markets
According to the latest stats from MIC, the off-road segment is hot, which leads us to believe there are plenty of opportunities for dealers willing to play in the dirt.
Arctic Cat to Return to Off-Road in 2019
Arctic Cat off-road vehicles will feature all the fun and performance the brand is known for, complemented with the innovative prowess of Textron.
Yamaha’s Top 3 Youth ATVs for the 2018 Holiday Season
Yamaha introduced the all-new Grizzly 90 this year, adding to its line of premier starter ATVs that would make an unforgettable holiday gift for entry-level riders.
ROXOR Unveils New Vehicle, OEM Accessories at AIMExpo
The all-new ROXOR is a turbo diesel powered vehicle created for both utility and adventure, and Mahindra’s unique approach to building the vehicles allows owners to create their own vehicle based on their specific needs and tastes.
HJC’s New Off-Road Helmet Improves Visibility, Comfort
Subtle adjustments to the shell design can drastically improve visibility, ventilation, comfort and convenience, which are crucial factors for every rider.
Can-Am Named Official Off-Road Vehicle of Luke Bryan Farm Tour
BRP’s Can-Am off-road brand is proud to begin its second season as the official off-road vehicle of the Luke Bryan Farm Tour.
Wiseco Welcomes 2 to Race Winning Brands Family
Both appointments affirm Wiseco’s and RWB’s commitment to its core powersports business platforms
while focusing on new growth in complimentary business segments.
MOTOZ Releases Aggressive Off-Road Tire
The self cleaning tread pattern gives excellent predictability, power delivery and dependable performance in a wide variety of conditions without the need to change tire pressure between off and on-road.
Hisun to Bring Electric Intelligence Off-Road with Sector E1
With zero local emission, the Hisun Sector E1 is precision-tuned for a whisper-quiet ride with the same performance you can expect from a Hisun machine.
Maxxis Rampage Tire Engineered For All-Terrain Performance
Maxxis’ Rampage is an 8-ply-rated, light truck-inspired tire that has been engineered for performance in all-terrains, including desert, hard pack and intermediate.
RawHyde Adventures Expands Off-Road Motorcycle Training Operations
The Official Off-Road Motorcycle Training Center of BMW Motorrad, RawHyde trains thousands of motorcyclists each year at its facilities in California and Colorado.
Kawasaki Announces New 2019 Off-Road Models
New features for 2019 include a lightweight, more powerful engine; slimmer aluminum frame; Showa coil spring front forks with A-KIT technology; hydraulic clutch and s new electric start system.