CFMOTO: The Sweet Spot In The Showroom
CFMOTO Finding Success as a Top Value Brand In a maturing industry like powersports, manufacturers have a tough job trying to find a place in the market. For some, that means always going bigger – a turbocharged 170 horsepower engine today, 190 horsepower tomorrow – for others, 50 years in the industry has gotten customers
Synchrony Financial to Provide Exclusive Powersports Consumer Financing for CFMOTO
Synchrony Financial has announced a multi-year agreement to be the exclusive provider of consumer financing for all new and used CFMOTO brand ATVs, UTVs and Side-by-Side products sold in the United States.
Shifting Gears: Printing All The News That Fits
Catching some heat? In the wake of the recent RZR recall, Polaris Industries named Senior Engineering Director Joel Houlton VP of global safety and quality. Houlton reports to CEO/Chairman Scott Wine and Ken Pucel, EVP of operations, engineering and lean. “The safety and quality of our products must be our number-one priority as a company,”
CFMOTO USA Names Director of Marketing
CFMOTO USA has announced that industry veteran John Tranby has joined the company as director of marketing. This new position was created to utilize Tranby’s industry knowledge to better support and develop the CFMOTO dealer and customer experience.
