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Suzuki to Celebrate 50th Anniversary at Red Bull Indianapolis MotoGP

Suzuki will celebrate its 50th anniversary at the Red Bull Indianapolis MotoGP, Aug. 16-18, 2013, with the largest customer display by any manufacturer during race weekend. The event will take place in the Suzuki Fan Paddock at Turn 2, a prominent position trackside.   “Our entire display will focus on honoring our customers from the

On Board Diagnostics

As technology spreads across the powersports world, systems for dealing with that technology evolve, advance and become more accessible.

ARI to Exhibit at Dealer Expo

The company will be on hand at booth No. 5841 to offer product demonstrations, prize giveaways and interactive games. ARI will also host a grand prize drawing for an autographed Travis Pastrana jersey. All registered powersports dealer attending the show are automatically eligible to win.

Michigan Motorcycle Show’s 25th Anniversary Yields Success

The Michigan Motorcycle Show recently celebrated its 25th anniversary at the Birch Run Expo Center, Jan. 19 and 20. The 25th installment of the annual show featured new attractions, bike builds, an airbrush competition, an accredited judging system, numerous sponsors and an array of grand prizes.

Suzuki Celebrates 50th Anniversary in U.S. with Customer Appreciation Promotions

To commemorate the 50th anniversary of this historic date, Suzuki will be offering customers the opportunity to win a variety of prizes, including motorcycles, ATVs and genuine Suzuki accessories every month until the anniversary date. On Aug. 16, Suzuki will host a customer appreciation event during the Indianapolis MotoGP race weekend to commemorate this historic achievement.

Tis The Season To Sell

Believe it or not, you are competing with Target and Wal-Mart this holiday season, so if you haven’t pulled your Santa suit out of moth balls, it’s time to pull Rudolph in from the pasture and get going on your holiday marketing plan!

PowerSports Network Launches SocialLink Rewards Program

The program encourages consumer interaction by giving points each time an enthusiast shares or ‘likes’ something on a dealership’s Twitter or Facebook page. This, in turn, drives more Web traffic to these sites and increases overall sales.

Kawasaki To Debut 2013 Ninja Line in Times Square

The display and celebration will take place Sept. 13, and the new models will also be joined with an array of older, significant models. The day’s closing presentation will include the giveaway of two new Ninja motorcycles.

Engage Your Followers With Facebook Campaigns

The real Facebook success stories come from business owners who are delivering relevant, timely content to their fan bases and cashing in on the rewards of their efforts. The name of the game is engagement. It’s no longer enough to just have a bunch of fans following you but not really paying attention

Schuberth Co-Hosts Breakfast Meet-and-Greet in Long Beach, Calif.

The breakfast event is strategically timed to serve as a meeting point for Southern California riders taking a two to three day trek to the AMA Women & Motorcycling Conference in Carson City, Nevada.

Riders on the Road Equal Money in your Pocket

It’s a simple equation. More riders equal more miles, equal more service visits, equal more money for you. The only problem is how to put that equation into motion.

Cycle Gear Opens 96th Retail Store in DC Metro Area

Cycle Gear Inc. has announced the opening of its 96th retail store in Laurel, Maryland. Just a short drive from the heart of Washington DC, the new store is located at 14219 Baltimore Avenue, Laurel, MD. The store represents Cycle Gear’s first retail location in the motorcycle-rich DC Metro Area.

Don’t Miss Revive Your Ride!

It’s not too late to sign up for the Motorcycle Industry Council’s Revive Your Ride! Win Big Spring Giveaway. Nearly 800 dealers have signed up to date. If you haven’t already signed up, don’t miss your chance to help your customers win nearly $25,000 in prizes.

Avon Tyres Awards Custom Motorcycle to Lucky California Dealer

Avon Tyres recently awarded its custom built Avon 100th anniversary motorcycle to winning Avon Tyres dealer Clint Lawrence of JC Motors, Irvine, Calif.

Yamaha Selects National Hunting and Fishing Day ATV Winner

As part of Yamaha’s ongoing support of NHF Day, the company will give a new Grizzly 450 Automatic 4×4 ATV to Adam Penton of Greeley, Colo. Penton was one of more than 26,000 people who entered in the 2011 ATV sweepstakes. As an ongoing sponsor of NHF Day, Yamaha has aggressively supported the grassroots effort by donating one of its best-selling ATV models each year as a giveaway.

NPA, NADAguides.com Partner to Give Away Custom Triumph Thruxton at Dealer Expo

NADAguides.com and National Powersports Auctions (NPA) have partnered with Triumph and Roland Sands Design to give away a custom built Triumph Thruxton at the Dealer Expo Industry party on Saturday, Feb. 18. Powersports Dealers can obtain a raffle ticket for the giveaway by visiting the NADAguides.com booth (#4839) to partake in a live demonstration of the new NADAguides.com Powersports CONNECT program, a web-based application providing 24/7 access to powersports pricing, specs, itemized reports and custom hang tags.