BRP Announces New European Market Management Structure with VP Hire
BRP recently announced a reorganization of the general management of its Global Sales and Consumer Experience division as well as a new organizational structure for the management of its activities in Europe. Sandy Scullion has been named vice-president and general manager, BRP Global Sales and Consumer Experience. Scullion is now a member of the company’s Management Committee
Consumers Skittish, Market Volatile in July
[dropcap]O[/dropcap]ur latest survey of powersports dealers indicates that retail sales for dealers remained soft in July. The most commonly cited reason for the softer year-over-year sales results was a reduction in OEM promotional support sequentially, as well as tough comps in the ATV market. As a result, dealers finished the month with too much inventory
Harley-Davidson Reports Second Quarter 2016 Earnings
Harley-Davidson second quarter 2016 earnings per share increased 7.6 percent to $1.55 compared to $1.44 in the same period in 2015. Net income was $280.4 million on consolidated revenue of $1.86 billion compared to net income of $299.8 million on consolidated revenue of $1.82 billion in last year’s second quarter.
Motorcycle Helmet Market in the U.S.
Looking for some easy money? With a little product knowledge and some basic sales techniques, you can transform an underperforming section of your dealership into the leading profit center that it should be! The margin is better, the floorspace requirements are minimal compared to unit sales and the buy in is a lot less… so
Polaris Reports 2016 First Quarter Results
Polaris Industries Inc. has reported first quarter net income of $46.9 million for the quarter ended March 31, 2016 compared to $88.6 million reported in the first quarter of 2015, in-line with company expectations.
Harley Reports Retail Motorcycle Sales Up Worldwide in Q1, But U.S. Sales Down
Harley-Davidson has reported that worldwide retail motorcycle sales in the first quarter were up 1.4 percent, driven by a 4.5 percent increase in international markets. Although retail motorcycle sales in the U.S. were down slightly compared to the year-ago quarter, the company says retail sales trends have significantly improved over previous quarters. Worldwide retail sales
ATV/UTV Market Overview
Opportunity is Knocking [dropcap]T[/dropcap]he final 2015 sales numbers have just been tabulated by the Motorcycle Industry Council (MIC) and the result is… drum roll please… FLAT. Okay, no real surprise to the dealers in the trenches. At just under 730,000 units the grand total of motorcycle and ATV sales combined was actually up 2.2% over
Dealers Report ‘Sluggish’ Growth in November
According to our survey of powersports dealers, November was a month of relatively sluggish demand trends across North America. Specifically, the strong sales trends that dealers experienced during the spring and summer months of 2015 was a thing of the past.
Polaris Reports 2015 Fourth Quarter and Full Year Results
Polaris Industries Inc. recently reported net income of $455.4 million for the full year 2015, approximately flat to previous year’s net income of $454.0 million. Sales for the full year 2015 totaled a record $4.719 billion, an increase of five percent compared to sales of $4.479 billion for the full year 2014.
Dealer Spike Marketing Packages
Online marketing and advertising company Dealer Spike has added another feature to help dealerships increase web leads – full suite marketing packages. Dealer Spike’s new product offering provides a new and interactive way for dealerships to engage with current and potential customers through marketing tactics.
Polaris Reports Third Quarter Earnings
Polaris Industries Inc. has reported record third quarter net income of $155.2 million for the quarter ended September 30, 2015, an increase of 10 percent from the prior year’s third quarter net income of $140.8 million.
Harley-Davidson Reports Third-Quarter 2015 Earnings
Harley-Davidson, Inc. third-quarter 2015 net income was $140.3 million on consolidated revenue of $1.32 billion compared to net income of $150.1 million on consolidated revenue of $1.30 billion last year. Dealer new motorcycle sales were down 1.4 percent worldwide for the third quarter compared to last year, with sales down 2.5 percent in the U.S. and up 0.9 percent internationally.
Motorsport Aftermarket Group Names Rick Walters as CFO
The Motorsport Aftermarket Group (MAG) is on the move, both literally and figuratively. The parent company to a host of aftermarket industry brands, recently relocated headquarters from Irvine, California, to Irving, Texas. Now MAG is staffing up, starting with the addition of a new CFO, Rick Walters.
July Buyers Market
As we dive deeper into the summer season the powersports market has officially transitioned into its seasonal adjustment in Average Wholesale Prices (AWP).
Polaris Reports Record Second-Quarter 2015 Results
Polaris Industries Inc. has reported a record second-quarter ended June 30, 2015, with an increase of 4 percent from the prior year. The second-quarter results included additional manufacturing costs and inefficiencies, as Polaris worked to scale-up production and add capacity to the paint system at the company’s motorcycle facility in Spirit Lake, Iowa.
Ducati Motor Holding Reports Record First Half
Ducati Motor Holding has accelerated its growth in 2015. The Bologna-based bike manufacturer managed to improve even further on the positive trend seen these last 5 years, with motorcycle sales increasing. The first half-year saw a huge 22 percent increase in volume.
