Dealership Superstar Winner Revealed
Brianna Rauenzahn Presented Top Spot!
Polaris Acquires Interest in Electric Motorcycle Maker Brammo
Polaris Industries Inc. has announced a minority investment in Brammo, a maker of electric vehicle technology and two-wheel electric vehicles. By investing in Brammo, Polaris obtains access to their proprietary electric vehicle powertrain technology, as well as exposure to the rapidly growing electric motorcycle market.
Ride West: Seattle, Wash.
How Ann and Keith Thye turned their love of BMW into a booming business.
LeoVince Expands Warehouse, Announces New Staff
LeoVince USA recently increased its staff and warehouse capabilities to accommodate its more than 40 percent sales growth this year.
2011’s Off-Road Helmets
Stylin’ off-road helmet options in a range of styles and prices.
S&S Hires Former CFO Stephen Iggens as President
S&S Cycle has announced the hiring of Stephen K. Iggens as company president. The duties of president have been handled by Executive Chairman and CEO George B. Smith since late 2008. Iggens first official day on the job will be August 8, and he is planning to attend the rally in Sturgis, SD for a few days to meet customers and other industry leaders.
Harley Posts Second Quarter Results, U.S. Sales Grow 7.5 Percent
Harley-Davidson, Inc. reported that it had improved in several areas in the second quarter of 2011, with strong earnings growth, increased shipments and growth in its dealers’ new motorcycle sales both in the U.S. and globally.
Symtec, Heat Demon Moves to New Location in Fridley, Minnesota
Symtec, Inc., manufacturers of Heat Demon heated accessories for motorcycles and ATVs, has moved to a new location in Fridley, Minn.
Arctic Cat Reports Fiscal 2011 Results, Full-Year Profitability Up
Arctic Cat Inc. recently reported that net earnings for the fiscal year ended March 31, 2011, increased to $13.0 million up from prior-year net earnings of $1.9 million. Arctic Cat’s net sales for the fiscal 2011 full year grew to $464.7 million versus $450.7 million last fiscal year.
Capitalize on the Growing Women’s Powersports Segment
Clothing and accessory sales are a big part of your bottom line, so it makes sense to encourage women, now more than 12 percent of the motorcycle-buying public, to shop in your store.
MAG Appoints Creative Director
Motorsport Aftermarket Group (MAG), a family of leading brands and businesses in the motorsport industry has appointed Ross Berlanga as creative director in this newly created role.
Light at the End of the Tunnel: February 2011 Dealer Data
This year has started off quite well for the Best Operators Club dealers.
The ROI of F&I
Invest in training for your F&I department to get more bang for your buck.
Pro Circuit Teams Up With Next Level Sports Management
Pro Circuit Racing Inc., has enlisted the services of Next Level Sports Management in an effort to increase the company’s marketing and public relations presence within the industry.
December 2010 Year-End Data
This month, we look at December’s data and how it compares with 2009 for this group. While the 23.5 percent total store gross profit margin in Chart 1 looks slightly anemic from the benchmark of 25 percent, the margin change from last year is 4.3 percent. This is huge! It is certainly another positive indicator.
Online Powersports Auction Primer
How Your Dealership Can Get the Most Out of Online Powersports Auctions