KMS Performance Stud Kits
Because failure isn’t an option, KMS Performance has designed and produced a replacement for the OEM cylinder head and case bolts that stops head gasket failures and cracked cases! There are two kits available for the Rhino 660 and Raptor 660, plus a cylinder head kit for the Raptor 700. Sure Sellers: • Increased torque
Drag Specialties Chrome Plated Mufflers
Deliver more roar and less crackle with Drag’s new 3-inch diameter chrome-plated mufflers. The secret is the steel baffle that is wrapped with a special insulating blanket that reduces crackle in the exhaust tone. Sure Sellers: • Slip-on mufflers are available in two styles: slash-down or baloney • Sold in pairs • Made in the
Cruiser Helmets
Matt Thompson, Harley-Davidson MotorClothes manager, went to 2007 Daytona Bike Week to conduct seminars on how to properly fit a helmet. In between seminars, he helped women try on new helmets and made a discovery. Many women, especially those with a lot of hair, were having trouble fitting into Harley’s traditional line of helmets. Up
Not Quite Perfect
What can your dealership do to thrive and survive in a challenging market?
Old Or Out Of Shape?
As seldom as Bill rides hard-core off-road anymore, showing off his rusty skills tends to lead to problems.
Service Department Numbers
This column explores service department dealer data and benchmarks.
Sales Manager Makeover
Sales managers often end up as inventory control clerks or paper shufflers or any variety of things that have nothing to do with what they should be focused on – managing individual sales encounters with customers.
Casual Gear Guide
The draw to an alluringly edgy lifestyle brings many riders (and wannabes) into your store. Motorcycle culture is about more than the wind-in-your hair freedom — it’s a culture (or perhaps counter-culture) that provides a sense of identity. And even though you can take the man off of his bike, you can’t take the biker
More Than A Free Lunch
In this installment, the guys agree that year-round event marketing is key to gaining new customers and building lasting relationships with your loyal followers.
How to Do Test Rides … Right!
Getting a prospect on a bike and in the wind can be the best tool to help a customer make the right purchase decision.
The Success Triangle
Knowledge, action and systems can be the difference in enjoying a successful profitable business in a really fun industry.
Mr. IKTO
Bill sees past a customer’s sorry attempt to bully his way to a great deal.
Exceptional Service
There are just as many dealers out there working as hard as they can because they just love sharing the sport with other people.
Finance & Insurance Numbers
F&I should be one of the most profitable areas of your business.
Do you know anyone else who wants one?
How to ask for referrals without sounding like a jerk. (Part 2: The Process)
7 Key Digital Strategies
Seven powerful digital strategies that when implemented correctly will improve dealership performance.