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Think Your Customers are Loyal?

How one dealership earned an extraordinary display of devotion, and how you can too!

Destination Dealership: Fun Bite Center

Spend $10 million dollars on anything, and you’re going to have high expectations. That’s how much Dan Dorsch, owner of Fun Bike Center in Lakeland, Fla., poured into a complex that’s home not only to the 60,000 square-foot showroom, but also to three restaurants, a bike storage facility, UPS and FedEx shipping centers, a 25,000-square-foot

Destination Dealership: Fun Bite Center

Spend $10 million dollars on anything, and you’re going to have high expectations. That’s how much Dan Dorsch, owner of Fun Bike Center in Lakeland, Fla., poured into a complex that’s home not only to the 60,000 square-foot showroom, but also to three restaurants, a bike storage facility, UPS and FedEx shipping centers, a 25,000-square-foot

What Do You Do?

Improve morale and increase employee effectiveness by more closely aligning your employees’ job titles with the value that they provide.

Bear With Me …

If we properly project a fun atmosphere when our customers are shopping, they are more likely to have a positive experience and keep coming back for more.

Devils and Dealers: How to be an Employer of Choice

Is letting your people explore other employers really the realm of the devil’s playground?

Lifestyle of Longevity … Powered by the People

Chad and Dean take a closer look at some of the major players in the industry that have been playing the game for many decades and are sure to have staying power for years to come.

Forget First Impressions

Underneath the dirt and grime a seemingly less-than-wealthy store browser can potentially be a repeat customer with a shared passion – anything with a motor.

Old Or Out Of Shape?

As seldom as Bill rides hard-core off-road anymore, showing off his rusty skills tends to lead to problems.

Multiples of Twelve

Defining the key target-ages of the American male as it applies to our business.

Battling Turnover

Instead of being surprised and reacting to turnover, it’s a good idea to be prepared and expect it.

Holding On Too Long

Chalk it up to the comfort of familiarity or the avoidance of hard goodbyes.

Desperate For Repentance

Desperate For Repentance: Release Your Inner Reactive Dealer.

The Habitual Dealer

Seven Habits Of Highly Effective Powersports Dealers.

No Problem

No Problem: An Insight To The Regression Of A Nation.

Where Did The Market Go?

Did 2007 end with a whimper for your business? Where do we go from here?