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Shifting Gears

Printing All The News That Fits

UTV and ATV Brands By The Numbers

Face it, given the economic downturn of recent years, selling ATVs and UTVs has been a hard way to make an easy living. However, being objective and rational, it looks like the market is making a comeback.

Impossible to Ignore: Dealer Management Systems

Picture yourself in this scenario: You’re working behind the counter of a fast food restaurant, but you don’t have a register or system in place to take orders. Menu items, price, stock quantity, communication tools and accounting are no longer at the push of a button. Your only option is to take out a piece

2014 FIM Jr. Motocross World Championship Team Announced

The American Motorcyclist Association has selected some of the fastest youth motocross racers in the country to compete at the 2014 Federation Internationale de Motocylisme Jr. Motocross World Championship Aug. 9-10 in Bastogne, Belgium. Three riders have been selected for each class 65cc, 85cc and 125cc.

Novation North America Separates From D2M

Novation North America, Inc. (NNA), exclusive distributor of TCX boots in the USA, announces its intention to separate from D2M Inc. as part of a broader restructuring strategy. TCX will continue to be distributed directly to dealers, through NNA’s network of sales representatives.

Gart Sutton & Associates Dealership Owner Training

Gart Sutton & Associates is offering dealership management, sales management, F&I Level 1 / Level 2, parts management, service management and service advisor workshops taking place in fall 2014. The training facility is located near the airport in Denver.

BMW Motorcycles of Alcoa Joins BMW Dealer Network

BMW Motorrad USA expanded its brand in Tennessee with the addition of BMW Motorcycles of Alcoa. The new BMW motorcycle dealership, located at 2019 Topside Road, Louisville (a suburb of Knoxville), offers a complete line of BMW motorcycles, parts, accessories, apparel and service capabilities.

February 2014 F&I Department Performance

Although February does not give us much depth for the data, we still get an early peek at what the market has been doing this winter. Total store sales were up across the board and margins came up almost 2 points for this group (Chart 1). The Top Five dealers are just above that benchmark number

Secret Shop: Do You Deliver On Your Online Promise?

Nine Dealers, Eight Quote Requests, One Week, One Clear Winner

Evidence: An Objection’s Worst Enemy

Chances are, your customers will object to some aspect of what you are selling. When you attempt to overcome your customer’s objection, as you know, you want to make sure you find the real objection before you start. After you identify this objection, you need to figure out what evidence you can use to convince

Dominion Powersports’ DX1 Technology Team Expands

Dominion Powersports Solutions is adding experienced industry professionals to its growing DX1 dealership management team. The new members join an established team of powersports professionals who implement and support DX1, an end-to-end business management platform.

Harley-Davidson and Edelweiss Team Up For Harley-Davidson Authorized Tours

In an exciting new partnership, Harley-Davidson is teaming up with Edelweiss Bike Travel as part of its Harley-Davidson Authorized Tours program to offer riders a brand-new selection of premium riding tours across Europe and Africa.

Your Missing Link

How LinkedIn accelerates performance, expertise and credibility

Lap Times and PVS Are Not That Different

When a MotoGP rider is working to turn his fastest lap, he focuses on carrying more speed in the slow corners than he does trying to increase his top speed.

ADP Lightspeed Introduces Lightspeed Websites

ADP Lightspeed, a provider of dealer management solutions for powersports, marine, marina, and RV industries, introduced a new product called Lightspeed Websites, which provides dealers with an integrated website designed to meet the needs of their dealership and customers.

Schuberth Recognizes International Women’s Day With Special Pricing for the C3W Helmet

In recognition of International Women’s Day, Schuberth is offering the award-winning C3W flip-up helmet, the world’s first modular helmet engineered specifically for women, at a reduced price of just $499 beginning Saturday, March 8th.