Apparel Pro: Jeans
Levi Strauss & Co. made the first blue jean in 1873. While blue denim existed before the jeans company, Strauss’ idea was to make a pair of blue denim work pants that wouldn’t fall apart easily, putting metal rivets at points of strain. They were an instant hit. Seventy years later Wrangler jeans came on
Whiskey Grade
Located in the bustling neighborhood of Ohio City just outside of downtown Cleveland, Ohio is home base for Whiskey Grade, a moto fashion and fuel-inspired apparel store.
Harley-Davidson’s New Stripped-Down Dark Custom Motorcycle
As the newest member of the Dark Custom lineup, Roadster combines modern performance and retro-inspired styling with premium suspension components, an air-cooled 1200cc V-Twin engine that delivers a strong pulse of mid-range torque and a profile reminiscent of vintage racing motorcycles from the 1950s and 1960s.
Roland Sands Designs Honcho
The Honcho combines the best features of a leather jacket with a traditional denim riders vest. The Honcho will keep you warm when it’s cold and stylish when the weather heats up.
Harley Unveils Two New Dark Customs Among Lineup for 2016
Two new hard-hitting Dark Custom models, the most powerful cruiser lineup in company history, and a broad range of performance and styling enhancements throughout the range highlight Harley-Davidson’s new model lineup for 2016.
Held USA Women’s Motorcycle Gear
Held USA is now offering more motorcycle gear for women, with a diverse range of jackets, pants, gloves, boots and armored casual wear. The expanded women’s collection includes textile, leather and denim pieces, offering gear choices for every type of riding and sense of style.
Bull-It Jeans
Bull-it, the technical jean specialist, has reclassified its product range as part of the launch of its 2015 collection. The move is designed to help consumers better understand what level of protection they can expect from different Bull-it products.
Dainese 2015 Jeans Line
In 2010, Dainese was the first company to make jeans a “technical” garment and now, in 2015 has decided to create an entire collection dedicated to denim that is 100% made in Italy. The range features 10 models.
REV’IT! Memphis H2O Jeans
Face the winter weather head-on with the REV’IT! Memphis H2O, a 100% waterproof motorcycle jean built for year-round riding. These jeans use a Hydratex 3L pro membrane laminated to a denim outer shell for maximum waterproofing, and a mesh lining for comfort against the skin. Add in a PWR shield layer at the crash areas
Diamond Gusset Jean Co. Teams Up with Orange County Choppers
Diamond Gusset, the American-made jean company known for its unique gusseted apparel construction, recently teamed with world-famous Orange County Choppers founder and patriarch Paul Teutul, Sr. to develop and launch the ultimate jean for motorcycle riders.
New Harley-Davidson Street 750 Stars in Exhibition Flat Track Race at X Games Austin
After hitting the ice at ESPN’s X Games Aspen, the new Harley-Davidson Street 750 will kick up the dirt at X Games Austin with an adrenaline-fueled Flat Track exhibition race just weeks before the new bikes begin to arrive at U.S. dealerships.
Roland Sands Design Rider-Driven 2014 Collection
The 2014 RSD riding apparel collection represents a stylish approach to functional riding gear. From the classic waxed cotton Clarion coat, the riveted rocker-inspired “airborne” Clash leather jacket and the traditional biker styled “rifle” cowhide City jacket, the new RSD apparel collection is high-end riding gear.
Roland Sands USA Fubar Jacket
Roland Sands paid tribute to an original with the addition of the USA Fubar denim jacket to their apparel collection
Mecum Auctions to Sell Steve McQueen Harley-Davidson
The 1938 Harley-Davidson WLD Solo Sport owned and ridden by film star Steve McQueen will be auctioned off Saturday, Nov. 23 in Anaheim. McQueen’s fully documented ownership will accompany the sale in addition to his personal tools found wrapped in a piece of denim in the frame-mounted tool box.
REV’IT! Campo Mens Jeans
REV’IT!’s Campo Jeans are designed with the side seams repositioned to follow the contours of a male rider’s legs when sitting on a bike.
Broadway Ladies Jeans
REV’IT!’s Broadway Ladies Jeans are designed by women with a woman’s body in mind. They come in a regular straight fit and are solid dark blue washed.