Got Safety?
Attract New Riders With Education
Gorgeous Grips
Carl Brouhard Designs and Drag Specialties have teamed to offer this set of custom grips for ‘84-’10 H-Ds. Sure Sellers: • Die-cast • Available with either chrome-plating or in a black anodized finish with natural aluminum accents • Each finish is available with a choice of two styles of inserts: smooth rubber for a classic
Scooter Chic
Vespa Soho cashes in on the two-wheel trend in NYC
2010 Dealership Superstars
Motorcycle Product News and Mark Rodgers from Peak Dealership Performance present the third annual Dealership Superstar competition. Due to the overwhelming number of entries we received in 2009, we’re no longer awarding one Superstar award; rather, for this year’s contest, we’re handing out five Superstar prizes to honor excellence and innovation in sales and service across all departments of the dealership.
Innovation is a common theme this year. Whether the Superstars utilized the latest technology to increase door swings and bolster sales or, as is the case in Dave Head’s story, showed great compassion and remarkable salesmanship, all of our 2010 honorees are true Dealership Superstars.
Coaching Success
Run A Successful Sales Meeting
Back to the Future: How History Can Save Harley Davidson
As family farms turned to dust and Wall Street bankers pancaked on concrete, Tom Sifton was turning fast Harleys into black gold. The wunderkind tuner’s modified Harley engines were faster than the factory’s best in 1926, and he moved his shop to San Jose, Calif., to transform it into a full-line dealership in 1933. What
How To Turn Time Into Money
How To Dedicate Your Time To Profitable Pursuits.
Performance MachineM Radial Mount Brake Caliper/’Busa Bars/Contour Hand Controls
When it comes to high-performance braking, racers are always at the cutting edge, and the technology tends to trickle down to us street guys. PM Radial Mount Calipers are favored by the go-fast guys for their resistance to twisting and flex. This keeps the caliper perfectly in line with the disc, thus reducing heat buildup.
Volume Dealer?
Bill takes on the pros and cons of big box sales strategies.
RESOURCEFULNESS VS. RESOURCELESS
Use your resources to thrive in any economy.
Advertising Within A Budget
Peppy and cheap advertising strategies.
Tomorrow’s Customer
Attract a new generation of riders using grassroots social networking.
Don’t Jump Yet: The Credit Crunch Takes a Bite out of the Motorcycle Industry
The housing market is in the tank. Gas prices are at all-time highs. Banks are reluctant to hand out loans. The economy is slow, and Americans are carrying record levels of consumer debt. You don’t have to be a rocket scientist to know this means that sales of luxury items like motorcycles are going to