fbpx

Öhlins USA Partners with Royal Enfield BUILD TRAIN RACE

The suspension manufacturer will offer top-of-the-line components to BTR participants for their Royal Enfield builds.

Öhlins USA announced its official involvement with the Royal Enfield BUILD TRAIN RACE (BTR) road racing and flat track programs for 2021. The suspension manufacturer will offer top-of-the-line components to BTR participants for their Royal Enfield builds.

Royal Enfield launched the BTR program in 2019, challenging professional road racer Melissa Paris and three other women to build flat track motorcycles and compete in select exhibitions during American Flat Track races last year. Paris used Öhlins USA components on her Royal Enfield build with great results that earned her two-second place finishes and a win in the BTR exhibition races. 

“Öhlins USA is proud to be the official suspension of the BTR program,” said Mike Himmelsbach, motorsport market manager, Öhlins USA. “We’re excited to offer our latest technology for these women to further enhance their building and racing experience. This performance suspension upgrade delivers new levels of stability, precision and safety both on the racetrack and on the street.”

The BTR road racing program build phase will kick off in the coming weeks, as the participants receive their motorcycles and begin the customization process. Melissa Paris will provide guidance during the build process and will mentor the ladies during the training and racing portions of the program. For the road racing program, all participants will have the option to utilize Öhlins 43mm front forks and 36mm piggyback reservoir shocks for their Continental GT 650 motorcycles. Participants in the flat track program will be offered similar Öhlins components.

“When I started my build for the BTR flat track program, choosing Öhlins was a no-brainer,” said Öhlins USA-backed rider and BTR mentor Melissa Paris. “I’ve used Öhlins components for my entire road racing career, and it’s what I felt comfortable using. I always knew that Öhlins made the best product for road racing, so I wasn’t surprised when it worked perfectly on the flat track as well. Now that I’m mentoring the road race version of BTR, I’m excited to have the opportunity to equip the ladies on the best equipment possible.”

To learn more about the BTR program and to follow along as the ladies begin the build process, visit BUILDTRAINRACE.com or follow Royal Enfield North America on Facebook and Instagram

Link: Royal Enfield, Öhlins

You May Also Like

Rekluse Team Names Randy Mullinix Product Manager

Mullinix comes with a tenure of two decades at leading OEMs.

Randy Mullinix

Race Winning Brands (RWB) announced that Randy Mullinix has joined the Rekluse Motor Sports team as the brand’s product manager.

Mullinix comes to the Boise, Idaho-based Rekluse team with an impressive background in the powersports industry. Having gained experience during tenures spanning two decades at leading original equipment manufacturers (OEM) like KTM, Polaris, Sherco and Suzuki, Mullinix is well versed in the unique processes of product management for powersports.

Indian Motorcycle Announces Sponsorship of Handbuilt Motorcycle Show

Indian’s sponsorship includes the season’s first Owners Ride, Custom Bike Display and demo rides of the all-new Scout lineup.

Handbuilt Motorcycle Show 2024
Iron Pony Motorsports Acquires Honda/Suzuki/Can-Am of Jackson

The company expands its footprint in Ohio.

Iron Pony Motorsports
MAP Services Corp. Adds 13 New Brands to Portfolio of Clients

MAP Services leverages AI to enforce MAP policy and monitor compliance.

MAP Services
Turn 14 Powersports Names Matthew Sturdevant as Director of Brand Management

Sturdevant will oversee the company’s 12 brands.

Matt Sturdevant

Other Posts

Synchrony Partners With BRP to Provide Retail Financing Options in the U.S.

Synchrony to offer consumers flexible financing on powersports products.

Indian Motorcycle Dealers Ranked Highest in 2024 Pied Piper Internet Lead Effectiveness Study

The industry’s average performance declined; increased use of texting was offset by lower speed and quality of email and phone responses.

Accepting the trophy from Pied Piper CEO Fran O’Hagan (center) were Joel Harmon, Polaris vice president, on-road sales and market development (left) and Aaron Jax, vice president, Indian Motorcycle (right).
FIN Provides Realtime Tracking to Police, Recovers 2023 Kawasaki Motorcycle

After sitting for several hours in what appeared to the be the interior of a residential property, the motorcycle started moving.

Kawasaki KLX 250R
Turn 14 Distribution Adds Giant Loop to the Line Card

Giant Loop’s product line includes a vast range of adventure motorcycle luggage solutions.

Giant Loop