fbpx

Harley-Davidson Halts Electric Motorcycle Production

Harley-Davidson has halted production and deliveries of its new LiveWire electric motorcycle after reportedly discovering a problem with its charging mechanism.

Harley-Davidson has halted production and deliveries of its new LiveWire electric motorcycle after reportedly discovering a problem with its charging mechanism.

“We recently discovered a non-standard condition during a final quality check; stopped production and deliveries; and began additional testing and analysis, which is progressing well,” the company said in an emailed statement to CNBC on Monday. “We are in close contact with our LiveWire dealers and customers and have assured them they can continue to ride LiveWire motorcycles. As usual, we’re keeping high quality as our top priority.”

The company didn’t provide more details on the “non-standard condition” that was holding up production. But the Wall Street Journal, which first reported the news, said the company told dealers last week it was stopping production to test its charging mechanism.

The motorcycle maker began previewing the LiveWire Electric Motorcycle last year in the U.S. and Europe, to try to rejuvenate lagging sales. The electric motorcycle was a step into a new territory for Harley-Davidson, which had previously been mostly known for louder motorcycles nicknamed “hogs.”

The Milwaukee-based manufacturer has struggled in recent years. Sales of the company’s signature motorcycles continued to slide during its second quarter as profit eroded nearly 20%. Harley-Davidson told investors in July it expects less sales revenue in 2019 than originally foretasted, and expects to ship about 212,000 to 217,000 bikes in 2019, down 5,000 from its April estimate of 217,000 to 222,000 bikes.

Link: Harley-Davidson

You May Also Like

MAP Services Corp. Adds 14 New Brands

MAP Services Corp. offers advanced seller identification and policy adherence monitoring, providing valuable insights for clients.

MAP Services

MAP Services Corp. announced the addition of 14 new brands this quarter. The company’s unique Do-It-For-Me service model continues to set them apart in the industry, providing unparalleled value to our clients.

"Leveraging advanced artificial intelligence, our technology not only identifies instances of non-compliance but also uncovers sellers adhering to MAP policies—sellers whom our clients were previously unaware were distributing their products," explains David Portugal, founder of MAP Services.

Charlie Hadayia Jr. Returns to S&S Cycle

With his industry experience and proven track record, Charlie Hadayia’s return aims to drive growth, innovation and market expansion.

charlie-hadayia-feature
Segway Powersports Hires 2 New Managers

Ton Truong has been promoted to service manager, while Collin Mikottis joins as field marketing manager at Segway Powersports.

segway-new-managers
The Moto Guzzi Open House and Città della Moto Guzzi Rally Return

The event occurs in Mandello del Lario, Italy, from Sept. 12-15.

Moto Guzzi Open House
Engine Ice Launches Refreshed Website

The new website enhances the user experience, providing technical details and an intuitive interface.

Engine Ice website
Other Posts
Ryvid Power Controller Upgrade for Anthem and Outset Motorcycles

The new optional Power Controller Upgrade by ASI significantly increases acceleration, power and torque by 30% without sacrificing range.

ryvid-power-controller-upgrade
Maeving RM1S Electric Motorcycle Launches in the U.S.

Britain’s best-selling electric motorcycle, the Maeving RM1S, now available in California with additional states to follow.

maeving-rm1s-us
RumbleOn Resets Leadership Team for Strategy Execution

RumbleOn announces leadership changes to support Vision 2026 strategy, focusing on dealership performance and growing pre-owned business.

rumbleon-new-leadership
NPA Celebrates National Powersports Month

Spread the word and celebrate all things powersports in July!

National Powersports Month