Many Choices… Only One ANSR

[dropcap]T[/dropcap]his is a milestone year for the team at ANSR Racing as the apparel company celebrates 40 years of moto-excellence. First the media was treated to a sneak peek at the 2017 apparel line at the historic Mission Inn in Riverside, California and then the spent the following day riding in the gear at Milestone

Dual Sport Maintenance

[dropcap]M[/dropcap]otorcyclists will take the road less traveled to find a compelling ride free of the four and 18-wheeled tortoises that clog the pavement. Dual sport riders know that dirt and gravel roads are often sparsely used and are a great way to make a journey more interesting. Dual sport motorcycles are as popular as ever.

Raising Labor Rates

I Capitulated For A While, Then Made The Decision When I bought my shop, the labor rate was $45. I immediately raised it to $48, then $60 the next year. A few years later, we hit $95, then $99. Some time ago, at our weekly meeting, I raised the specter of going over the $100

Sisters’ Motorcycle Riders Visit Vintage Days

[dropcap]F[/dropcap]or MPN columnist Alisa Clickenger, it was a once in a lifetime opportunity to not only organize the Sisters’ Centennial Motorcycle Ride, but to also take 125 women riders on a “lap of history” around the picturesque Mid-Ohio Sportscar Course in Lexington, Ohio during AMA’s Vintage Days last month. “We’re so grateful to the AMA

DPD, Mean Women & Ethel The Evil Octane

[dropcap]D[/dropcap]ear Ma, I hope you’re doing well up there in Heaven, we are going nuts down here in Dallas. We have so much cool stuff happening and my head is spinning just trying to keep up with it all! We recently finished my RF Custom Victory Octane just in time for Sturgis. We actually had

The Rules of Engagement

It’s all about your attitude [dropcap]I[/dropcap] recently attended a Dale Carnegie course that was really interesting. The subject of the class was the manager-employee relationship and the eye-opening thing was that attitude really is everything! Well, almost everything. The premise of Carnegie’s “The Bottom Line For Engagement” is that attitude must be combined with engagement.

Trading Four Wheels for Two

MPN Staff Members Take State 8’s Basic RiderCourse [dropcap]I[/dropcap]’ll be the first to admit that while I’ve been MPN’s managing editor for nearly three years now, I have never ridden a motorcycle. Aside from putting a leg over a bike at tradeshows, I have only ever admired the machines and written about the many makes

Suzuki Puts The FUN in FUNky

New Models Aimed Squarely at the Entry-Level Market and Millennials Suzuki decided to crank up the heat for the summer months! In addition to rolling out several new motorcycles and ATVs in June and July, road-going favorites like the GSX-S750 and the redesigned SV650 made big splash, while word of return of the QuadSport Z50

Gearing Up For Adventure

Expert tips for outfitting your customers [dropcap]O[/dropcap]ver the next six months, I will be leading motorcycle groups in Mongolia, Namibia, Botswana, South Africa, and Argentina. Being a guide for group motorcycle travel means plenty of riding in plenty of fantastic places, and in turn means plenty of riding on different roads, terrain and weather. Choosing

The Magic Booth

What makes a tradeshow booth standout? [dropcap]Y[/dropcap]ou have a great booth location at AIMExpo, so all you do now is show up in Orlando in October and, like magic, the rest is done. NOT QUITE. Have you ever wondered why two 10 x 20 booths next to each other can be so different? One is

Motorcycle Industry Issues: Vote, Join the Cause and Be Engaged!

Top Issues Affecting Powersports Dealers and What You Can Do About It [dropcap]B[/dropcap]eing an election year, most of the headlines in recent months have been aimed toward the two presidential nominees. While we are free to vote for whomever we wish, why not look at the 2016 election from a perspective that makes sense for

Apparel Pro: Touring Gear

[dropcap]I[/dropcap]f you’ve read my column for the last couple of years, you probably know that I am a big fan of long distance motorcycle travel to exotic places. To me this means traveling in motorcycle apparel that fits well, is protective yet comfortable enough to ride in all day long and can accommodate a wide