Today at the AIMExpo powersports trade show, American Honda revealed that it will produce a new sport side-by-side. Honda said that the model name and specifications will be announced on Nov. 27, in conjunction with the launch of an advertising campaign called “Life is Better SxS.”

Honda is a leading manufacturer in the four-wheel powersports category, offering a hugely popular full line of off-road products. Honda officially entered the side-by-side category in 2009 with the utility-focused Big Red. Currently, Honda’s Pioneer 500, Pioneer 700 and Pioneer 1000 enjoy great success in the multipurpose side-by-side segment.

Visit Honda at AIMExpo at booth 1649 and 2055.

Link: Honda