Over the last few years, the powersports industry has changed drastically as tough economic times have seen a thinning of the herd, leaving only the most competitive dealers remaining in the game.

In November of 2011, MPN conducted a readership survey to give today’s powersports dealers a full picture of how they stand in today’s competitive marketplace.

MPN’s research department asked a variety of questions addressing many facets of shop operations, staffing, supply and marketing,
This is our first annual Industry Profile, and in future years we plan to give you a comparative view on how business has changed for powersports retailers over time.

So how does your dealership stack up to this sampling of dealers from across the country?

Click the image to the right to view the MPN Industry Profile.