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Armalith Unveils Airbag Jeans at EICMA

These jeans can withstand a fall at 120 km/h.

MPN Staff Writers
By MPN Staff Writers
If a powersports dealer cares about it, MPN covers it.
Published:
Armalith jeans

Royotec, the exclusive manufacturer of Armalith, will be present at the Milan International Motorcycle Show (Nov. 8-13) at Paddock 9, Stand B61Armalith

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The new Armalith denim collection and the very first Armalith airbag jeans made in collaboration with Mo’Cycle will be unveiled to the world.

A pair of Armalith jeans can withstand a fall at 120 km/h.

This stunt carried out during the Armalith Test Days confirmed the incredible resistance to abrasion of this patented denim. Suspended at 120 km/h on the back of a Hummer, the stuntman let go and slid down nearly 100 meters. The jeans resisted perfectly (the stuntman too).

This famous, world-premiering jean — a RIDE’STER from BOLID’STER — is on display at Armalith’s booth, alongside the many jeans that were tortured during these tests. Come and see the difference for yourself.

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Apparel

New 509 2024 Dirt Collection

This new collection redefines off-road gear standards that deliver for dirt bike riders.

Meagan Kusek
By Meagan Kusek
Meagan Kusek is the editor of Motorcycle & Powersports News. Since 2016, she has been covering various aspects of the B2B automotive markets, including professional carwashes, auto dealerships, motorcycle/powersport dealerships and collision repair shops.
Published:
2024 Dirt Collection, dirt bike riders in helmets and jerseys

509 has announced the launch of its 2024 Dirt Collection for dirt bike riders. This collection brings innovative gear offerings to riders, including industry-first anti-fog goggle technology, all-new gear kits with youth sizes and 509's best-selling helmet designs offered in an assortment of exciting colors.

"The Dirt 2024 Collection offers dealers and consumers industry-first, game-changing technology throughout the lineup," said Alicia Anderson, 509 managing director. "Riders continue to look to 509 for gear that reflects their personal style while keeping them comfortable and letting them focus on what's most important: the ride."

Read Full Article

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