fbpx

Mayhew Tools Named Title Sponsor of NEMRR

The premium hand tool manufacturer will also serve as the title sponsor of the 99th Loudon Classic and the official tool supplier of the NEMRR series.

Mayhew Steel Products Inc. announced title sponsorship of the NorthEast Motorcycle Road Racing Series LLC (NEMRR) for the 2022 season. The sponsorship includes seven rounds of racing, including the 99th Loudon Classic, slated for June 18-19 at the New Hampshire Motor Speedway.

Mayhew first tapped into the world of racing in 2016 and has since developed a profusion of partnerships, including that with John Grush and Eric Wood, owners of NEMRR. In 2020, Grush and Wood reignited the beloved club-like racing atmosphere, all the while maintaining a strong emphasis on the future and the future of racing. “We are humbled to partner with Mayhew, a company who specializes in exceptional American handmade tools and who concurrently supports racing,” said Grush. “It’s evident that Mayhew’s tools are made with precision and with the user in mind, so in providing our riders with various beneficial and dependable tools, they are providing our riders with what they need to help them succeed.”

Along with being the Official Tool Supplier of the NEMRR Series, Mayhew is also proudly sponsoring several other distinguished racing series and racers in their 2022 seasons. These include the Doug Coby Racing Team in its NASCAR Whelen Modified Tour, TriTrack Modified and Open Tour Modified races; the NASCAR Whelen Modified Tour Pole Award as the official sponsor; SGB Racing in both the AMA Supercross and Pro Motocross Nationals; Britt Gagne throughout her Motocross season; and the Northeastern Champ Kart Series as the official tool sponsor. These sponsorships leverage Mayhew’s marketing efforts by driving awareness for their various lines of tools while proving their reliability by placing them into the hands of professionals within the racing industry.

“We are honored to be a sponsor of the 2022 NEMRR Series,” said John Lawless, president of Mayhew. “Our partnership extends beyond ourselves — it is advantageous to all of those in the Motorcycle Racing industry, including racers, mechanics and, of course, the fans.”

The NEMRR 2022 series kicked off May 20-21 at the New Hampshire Motor Speedway, with the following races scheduled:

  • June 18-19: New Hampshire Motor Speedway (99th Loudon Classic)
  • July 30-31: New Hampshire Motor Speedway
  • Aug. 27-28: New Hampshire Motor Speedway
  • Sept. 17-18 New Hampshire Motor Speedway
  • Oct. 1-2 New Hampshire Motor Speedway

Mayhew Steel Products (Mayhew Tools) are sold through an extensive network of global distributors, serving the industrial, automotive and hardware markets. For more information, contact Mayhew Tools at (800) 872-0037 or visit mayhew.com.

You May Also Like

Honda to Support MotoAmerica Mini Cup

The youth-focused championship is open to riders of Groms and some CRF-F models.

2024 MotoAmerican Mini Cup Honda Grom

Following American Honda's recent announcement that it is offering the powersports industry's most generous contingency payouts for MotoAmerica's Superbike and Stock 1000 classes, the company revealed that it is supporting MotoAmerica's Mission Mini Cup, for which it is now an official supporting manufacturer. Touted by MotoAmerica as the first step in a process that could lead talented young racers to eventually reach elite levels of competition, the Mini Cup offers an opportunity for Red Riders to push themselves on challenging kart tracks, riding Honda miniMOTO models, including the Grom, CRF110F, CRF50F and more.

onX Offroad Named Official Mapping Partner of 2024 AMA U.S. Hard Enduro Series Championship 

onX Offroad will help elevate the rider and spectator experience for each round of the USHE series with easy-to-find course routes and spectator viewing locations throughout the season.

onX Offroad GPS map on cellphone
‘Push the Limit: Harley-Davidson Racing Season 2’ Debuts on YouTube

The six-episode docuseries provides a behind-the-scenes perspective of the 2023 MotoAmerica King of the Baggers race season.

Push the Limit: Harley-Davidson Racing Season 2 poster
Aprilia USA and RideSmart Motorcycle School Enter Partnership

This partnership will accommodate Fly-N-Ride Packages, advanced coaching activity and a range of the most capable Aprilia machinery for the most demanding enthusiasts.

Aprilia, RideSmart Motorcycle School, Aprilia machines on track
Dainese Announces DAINESE RIDING MASTERS Experiences at COTA and Road Atlanta

The first event will kick off on April 15 following the MotoGP weekend.

Dainese Riding Masters Race

Other Posts

Turn 14 Distribution Adds Gaerne to the Line Card

Gaerne is an Italian motorcycle footwear brand.

Turn 14 Distribution, Gaerne boots
Royal Enfield Introduces Global Rentals and Tours

The rental program extends to 60-plus destinations.

Segway Powersports and Octane Shift Gears With Strategic Financing Partnership

Effective, April 1, 2024, prime and non-prime consumers are eligible for financing on Segway’s entire range.

Octane, Segway Powersports
2024 Harley-Davidson Homecoming Festival Kicks Off in 100 Days

Tickets are on sale for Veterans Park headliners Red Hot Chili Peppers, Jelly Roll and HARDY.

Nitro Circus, Harley-Davidson Homecoming