The customer is king and motorcycle aftermarket parts and accessories retailer J&P Cycles has been crowned as one of the nation’s best in the most recent StellaService benchmarking study. A leading consumer advocate, StellaService measured companies based on several tenets of customer service: phone service, email service, chatting, shipping and return policies.

“This is a great honor for our company and a testament to how we all have maintained focus on the most crucial part of our business – our customers,” said Kevin Strawbridge, president of the MAG Retail Group (MAG is parent company to J&P Cycles). “Now we know where we stand as a company in the overall retail sector, not just within the powersports industry.”

“We have focused on customer service for more than 30 years,” adds J&P Cycles GM Zach Parham. “We have been able to build a loyal customer base of Harley-Davidson and metric motorcycle riders who understand that a great ride is rarely enjoyed without great customer service. It is truly an honor to be rated so well against such outstanding retail operations!”

StellaService conducted a survey to find out which companies executed the best customer service from August-October 2015. When the final tallies came in, J&P Cycles finished ahead of clothing retailer Express and in the rarified air of Brooks Brothers, Nordstrom and LL Bean.

“It is not every day that a motorcycle operation is rated alongside Nordstrom in terms of customer service,” said Strawbridge, but he adds this is just the beginning. “We are working hard to continue to improve and further build our foundation as we continue to deliver quality for our customers each and every day.”