EVS Sports has appointed Brent Harden to the position of marketing and PR manager for EVS Sports and LIFT Safety. His responsibilities will include development and implementation of all PR and marketing efforts for the two brands.
Harden brings with him a lifetime of motorcycle industry knowledge, passion and experience, and will be based out of EVS’ corporate headquarters in Rancho Dominguez, Calif.
"I’m excited to join the EVS Sports and LIFT Safety teams," said Harden. "As an enthusiast, I have firsthand experience with the quality of EVS products, my EVS WEB knee braces have been in use for well over three years and still function like the day I first got them. The quality of the product makes me proud to represent the EVS Sports and LIFT Safety brands. I look forward to helping them grow brand awareness and increase sales through market penetration."
Added Kevin Hinyub, owner of the two brands, "We couldn’t be happier to have Brent join the EVS and LIFT Safety family. Brent has a tremendous amount of experience in the motorcycle industry and, most importantly, he shares EVS’ passion for motorcycles and racing. We look forward to a successful and long lasting relationship with him."
