Steve Johnson, president and COO of Tucker Rocky and Biker’s Choice, has announced that, after a successful sales relationship with Scorpion Helmets, Kido Sports has decided to discontinue selling Scorpion-branded helmets through multiple distribution channels and return to a strategy of direct sales through Scorpion Sports Inc. (SSI), the brand’s U.S. headquarters and sales office.

“Though Tucker Rocky has shown to be an effective sales partner for Scorpion and has exhibited the type of professionalism and success all vendors have come to expect from TR, ultimately the path of dual distribution did not fit in with SSI’s newly restructured organization and Kido’s U.S. sales strategy," said John Kim, VP of SSI’s business operations. "We are grateful to TR for their passion and effort in support of the Scorpion brand, and we wish them continued success”.

This severing of ties allows Tucker Rocky to further focus on driving sales of exclusive brands, including Speed and Strength, River Road, and Firstgear, to name a few. This diverging of paths also allows SSI to focus on its own brand of both Scorpion apparel and Scorpion Helmets.