optional add‐on to ARI’s WebsiteSmart solution. Dealers can now easily synchronize inventory listings between their ARI website and CycleTrader. The integration also includes the ability to upload inventory to ATVTrader.com, PWCTrader.com and SnowmobileTraderonline.com.

“We’re excited to provide our WebsiteSmart customers with the ability to automatically upload inventory to CycleTrader,” said Brad Smith, director of product management at ARI. “The integration will help ARI customers save valuable time and sell more products. We’re confident that dealers will welcome this addition and quickly see direct bottom‐line results.”

“We had been uploading our bike inventory to CycleTrader manually. When ARI presented us the option to integrate our website with CycleTrader, we jumped at the opportunity,” said Matt Mechling, owner of Interstate Cycle Inc., Cornelius, N.C. “WebsiteSmart’s new integration has not only improved the accuracy of our listings and our overall efficiency, but has also saved us a great deal of time and effort. That means that our bikes hit CycleTrader faster, and that translates into quicker sales.”