Turn 14 Powersports and its parent company, Turn 14 Distribution, are gearing up for a significant presence at the upcoming AIMExpo, scheduled to take place in Las Vegas Feb. 6-8, 2024. Great products, autographs from top motorcycle racers, giveaways and an epic party are all part of the plan.
As a sponsor of AIMExpo, the company will host the Industry Party Powered by Turn 14 Distribution on Tuesday, Feb. 6. The event will be the largest-ever gathering of industry leaders and employees from companies in every segment of the powersports business. It takes place at 6 p.m. on the show floor immediately after the show’s opening session.
Brand managers and staff from the twelve brands owned by Turn 14 Powersports are preparing an expansive display featuring the most popular and newest products from each of the well-known brands. The layout will allow dealership attendees to view the brands grouped by category, including quad/UTV accessories, off-road and racing equipment, street riding parts and accessories, and apparel for on and off-road riders.
As a special feature of the display, Stilez Robertson of the Yamaha Star Racing team will sign autographs on Wednesday, and the ProTaper and Answer Racing staff will be joined by former motocross and supercross rider Nick Wey throughout the show, with a special autograph session on Wednesday.
Each day of the show, Turn 14 Powersports will offer custom-made caps, with designs selected by each attendee featuring the logos of each of the top Turn 14 Powersports brands.
“AIMExpo is really a ‘coming out’ party for Turn 14 Distribution and Turn 14 Powersports,” said Bob Schuetz. “This is our first chance to tell the Turn 14 Distribution story at AIME, and it’s a wonderful opportunity to remind dealers about the great products from the Turn 14 Powersports brands.”
“Our regional sales managers will be at the show to talk to dealers about Turn 14 Distribution’s great technology and excellent customer service,” said Turn 14 Distribution Vice President of Sales Kyle Shelley. “They are powersports industry veterans and are excited to be back at AIME telling dealers about our great Turn 14 Distribution dealer-focused programs.”
Powersports dealers can register to attend at no cost on the AIMExpo website.