New Carry-On Leather Jacket
The jacket was developed with built-in jacket storage heavy-duty straps and buckles built into the back panel of the jacket that lets riders roll it up and strap it to their bike.
LDI Chairman Andre Lacy Killed in Motorcycle Accident in Africa
Andre B. Lacy, chairman of the board of Lacy Diversified Industries (LDI), which owns Motorsport Aftermarket Group and Tucker Rocky, was killed November 30 in a single-rider accident while on a private motorcycle tour in southern Africa, the company announced. Lacy was 78. “We are saddened to share the news that Andre B. Lacy passed
Printing All The News That Fits (October)
Former KTM Hard Equipment stalwart Lowell Anderson is now the head wrangler for Tucker Rocky’s brands. “I’m very excited to be part of the Tucker Rocky | Biker’s Choice family,” says Anderson. “As director of brands, I am looking forward to working with our brand team members to create a compelling assortment of products that
2017 Tucker Rocky/Biker’s Choice Gift Guide Now Available Online
Tucker Rocky/Biker’s Choice recently announced its 2017 Gift Guide, filled with products guaranteed to make the holiday season bright.
Tucker Rocky Welcomes Lowell Anderson as Director of Brands
Anderson previously worked as director of brands with J&P Cycles, responsible for the assortment, design and development of products for their private label brands, making him the perfect fit for his new role at Tucker Rocky/Biker’s Choice.
Tucker Rocky Now Distributing Factory Effex Apparel
Located in Valencia, CA, Factory Effex offers riders officially licensed apparel consisting of hats, t-shirts, hoodies, jackets, back packs and more.
Shifting Gears (Aug.): Printing All The News That Fits
Tucker Rocky is both promoting from within and bringing in some outside expertise as part of their new Information Technology and Process Excellence Group. Troy Rochat joins Tucker Rocky as a VP and will lead the new group. Rochat has more than 25 years of experience in distribution operations and information technologies. “Leveraging technology and
Twin Power Introduces New Rear Chain Conversion Kits
Kits include a 4140-heat-treated steel transmission sprocket, transmission sprocket spacer, fully machined (not stamped) heat-treated steel rear sprocket with a textured black powder-coated finish, dual bolt pattern sprocket spacer (where applicable) and grade 9 hardware (where applicable).
New Twin Power Lubricants Ready for American V-Twins
Manufactured, blended and bottled in the USA from 100% U.S. sourced components, the new line of Twin Power lubricants is ready for the demands of American V-twin motorcycles.
Charlie Hadayia Jr. Takes New Leadership Role at Tucker Rocky/Biker’s Choice
Tucker Rocky/Biker’s Choice has announced that Charlie Hadayia Jr. has been named the new vice president of purchasing and merchandising.
BikeMaster Adds More Handlebars
The handlebars feature a 1-inch outside diameter and are available in a bright, durable chrome or tough black paint finish. They have been manufactured from high-quality steel.
Tucker Rocky Taps New Technology and Data Team to Lead Growth
Troy Rochat has joined Tucker Rocky as a vice president and will lead this strategic organization. Troy brings more than 25 years of experience in distribution operations and information technologies.
