PowerSports Network has released the Premium Mobile service and the PSN Maintenance app to help dealers customize their mobile website and improve dealership processes, according to a company news release. With nearly one-fourth of all traffic to PowerSports Network websites originating from a mobile device, PSN says dealers need an optimized mobile site and mobile applications to attract customers and manage their inventory.
“Mobile adoption isn’t slowing down, and dealerships need to make sure they’re providing the best shopping experience on their full website and mobile website,” said Gwyn Price, vice president of sales and marketing for Dominion Powersports Solutions. “PowerSports Network’s new Premium Mobile service allows dealerships to extend the branding on their full website to their mobile-friendly site. We want to help dealers make the best impression even before buyers come to their stores.”
Through PowerSports Network’s Premium Mobile service, dealers can distinguish their dealership’s brand on the mobile web. PowerSports Network’s design team will inject the dealership’s personality into their mobile site with graphic elements including a custom designed banner, customized navigation and color scheme.
PowerSports Network’s newly released iPhone app is designed to help dealers streamline their inventory upload process. With the PSN Maintenance app, dealers can photograph units as they arrive at the dealership and upload pictures directly to their website inventory from their iPhone, iPad or iTouch. In addition to updating inventory in real time, dealers can use the app to access their inventory for a quick reference on specifications and availability.
“Our new PSN Maintenance iPhone app eliminates the time consuming steps in adding inventory photos to website listings,” said Price. “By using our new app, dealers are able to speed the process of sending photos critical to the inventory sales process from their mobile device to the web. This process ultimately improves dealershipefficiency and increases lead opportunities by quickly replacing stock photos with actual pictures of inventory.”
To add a customized look to their mobile website, PowerSports Network dealers can contact their Client Services Account Representative at (800) 556-0314. PSN dealers can begin taking advantage of the time-saving efficiencies of the free PSN Maintenance iPhone app immediately by downloading the app from the iTunes Store.
