California Custom Trailers and Powersports
From horse trailers to powersports, this company has trotted through four decades of growth.
New Harley-Davidson CVOs Deliver Extraordinary Design, Performance and Technology
CVO Street Glide and CVO Road Glide powered by Milwaukee-Eight VVT 121 Engine.
Maxxsonics Includes Tons of Incentives to Become a New Dealer
The brand-new Brick-and-Mortar Initiative with high-profit, exclusive products is something to take advantage of.
New Harley-Davidson CVO Motorcycles
Harley-Davidson elevates the motorcycle riding experience with the mid-year introduction of two premium 2023 models from Custom Vehicle Operations (CVO). The new CVO Street Glide and CVO Road Glide models showcase advanced technology, enhanced rider comfort and dynamic performance propelled by the powerful new Milwaukee-Eight VVT 121 engine. Exclusive and dramatic new visual designs present a transformative
Kawasaki Announces 2024 Watercraft Models
For 2024, Kawasaki celebrates the 50th anniversary of Jet Ski with a wide range of 2024 models, including the Jet Ski® SX-R™ 160 four-stroke stand-up personal watercraft, the premium Jet Ski Ultra® 310 series and the popular Jet Ski® STX® 160 series watercraft. JET SKI® SX-R™ 160 Whether out for some weekend fun or racing
Kawasaki Announces New 2024 MULE Side x Side Models
Kawasaki introduces a new series of its flagship side x sides to its 2024 MULE™ lineup with the MULE PRO-FX™ 1000, MULE PRO-FXR™ 1000, and MULE PRO-FXT™ 1000 models. Kawasaki’s MULE PRO 1000 series models are renowned as full-size utility/recreation side x sides that offer high capability, durability, and class-leading comfort. These all-new models are
Maxxsonics Launches All-New Brick-and-Mortar Initiative for New Dealers
Starting this week, Maxxsonics is launching an all-new Brick-and-Mortar Initiative with high-profit, dealer-exclusive products.
Polaris XPEDITION: 1st-of-Its-Kind Adventure Side-by-Side
Polaris XPEDITION is designed to go deeper into the backcountry and carry the gear, whatever the adventure may be.
EARPEACE Partners with NEXX Helmets on Motorcycle Hearing Protection
The collaboration features EARPEACE’s patented contour earplugs in NEXX’s signature “cherry” color.
Ducati Posts Record Delivery Results for the First Quarter of 2023
In the first quarter of 2023, Ducati say a 9% increase in deliveries compared to Q1 2022.
Forcite’s Hi-Tech Helmets Now Available in the U.S.
Forcite MK1S capabilities operate as a system to provide an engaged and connected riding experience.
New Indian Pursuit Elite and Return of Highly Exclusive Chieftain Elite
Crafted as the ultimate in American V-twin style and exclusivity, these bikes combine eye-catching style with premium componentry.
2023 MotoE World Championship Presented at Vallelunga, Italy
The MotoE Championship takes on world title status and will see 18 riders on Ducati “V21L” electric prototypes.
Ducati Surpasses €1 Billion Revenue for the 1st Time in Its History
Profitability also grew, reaching a double-digit margin of 10%.
Polaris Unleashes Revolutionary New Generation Of The RZR XP
Upgrade highlights Include a new, stronger chassis; redesigned ergonomics for added comfort; and an all-new 114-horsepower engine.
Selling UTVs and Side-by-Sides Part 2: Trim Levels and Accessories
Selling the vehicle is only half the battle.
