Motorcycle Business Myths: Why They’re Wrong and What to Do Next
What if we are wrong? What if our most deeply held beliefs about managing dealerships are at best misguided and at worst a complete waste of time and money?
Lessons From the Past
Vintage bike businesses share their recipes for success.
Motorcycle Business Myths
Why they’re wrong and what to do next
Taiwanese Titan
Kymco Continues to Grow Worldwide Depsite the Sagging Economy
Brothers, Partners, Dealers
It’s A Family Affair At The Motor Cycle Center
Motorcycles Provide Better Gas Mileage Than Cars, But Only Marginally So. Why?
Way back in 1992, I lived in Hudson, Wis., and commuted eight miles each day to the office of the publishing company for which I worked in Stillwater, Minn. As long as the temperature outside was above 40 degrees, I rode my Honda VFR. If it was colder than 40 degrees, I drove my battered
Indistinct By Design
New Castle Harley-Davidson
Helmet House Hits YouTube
Helmet House has launched its own YouTube channel offering videos aimed specifically at motorcyclists. Helmet House plans to post videos of racers, events, cool rides, interviews with industry personalities, plus helpful tips on hooking up with the right equipment to match riders’ specific needs. Some of the first videos include behind-the-scenes interviews with road-racing champions
Kal-Gard Prep & Shine
More of your customers are hanging onto their older units, but just ‘cause he’s riding an old bike doesn’t mean he won’t want to make it shine like new. Kal-Gard’s ultra-affordable Prep & Shine is a no-brainer add-on to any sale. Sure Sellers: • Formulated for use on plastic, painted, fiberglass and metal surfaces •
I’m a Dealer! Now What?
Making the decisions that’ll make your business.
An OEM Alternative
KYMCO USA Strengthens Its Bond With The U.S. Market
Speeding Past Sixty
Racing Legend Dick Burleson Shows No Signs of Slowing Down
The Virtual Biker Bar: Online Networks to Build Your Brand
Taking cues from the ongoing, phenomenal success of social networking sites like MySpace and Facebook, motorcycle dealers are creating their own online communities, where they can glean valuable feedback from customers, promote their brand and keep an eye out for future staff amid the online message posts. “It’s a good time to become a niche
Buggies Light Fire to the Off-Road Market
Unlike the scooter industry, which I often write about, there is a lack of information on buggies. There is no DOT, consumer safety board or even a consumer reports magazine testing these units in the United States. It’s caveat emptor for the dealers when they are doing research on a particular brand they wish to carry.
Harley’s Ladies Lid
Strong Enough For a Man… But Made Just for Her!
Cruiser Helmets
Matt Thompson, Harley-Davidson MotorClothes manager, went to 2007 Daytona Bike Week to conduct seminars on how to properly fit a helmet. In between seminars, he helped women try on new helmets and made a discovery. Many women, especially those with a lot of hair, were having trouble fitting into Harley’s traditional line of helmets. Up