BOLT Locks Make Ideal Gift for Holiday Giving
BOLT Locks’ patented “Breakthrough One-Key Lock Technology” provides a convenient security option for protecting trailers, hitches, boats, generators, kayaks and more, all while reducing key clutter on a keychain.
Fieldsheer Takes Mobile Warming to New Levels, Markets
Tech Gear 5.7, Inc., makers of Fieldsheer Performance Motorcycle Gear and Fieldsheer with Mobile Warming Heated Apparel, is looking to gain traction in two additional channels for their clothing lines.
Motorcycling, ATV Riding, Side-by-Side Driving Among Nation’s Largest Outdoor Recreation Activities
The MIC reported that motorcycling, ATV riding and side-by-side driving are among the country’s five largest traditional or conventional outdoor recreation activities.
NMMA: Government Report Reaffirms Outdoor Recreation’s Role as a Significant Economic Driver
In a recent report, economic data reinforces the fact that outdoor recreation is a powerful driver of national and local economies and it is growing faster than the U.S. economy as a whole.
Parts Unlimited Welcomes East Coast, Central Region Phone Sales Reps
Parts Unlimited welcomed two new additions to their phone sales team.
Yamaha Pledges Up to $500,000 in 2019 to Protect Outdoor Recreation
For more than 10 years, the Yamaha OAI program has contributed nearly $4 million in funding and equipment to more than 300 deserving grant recipients across the country.
Reeling in PWC Customers
After the release of Sea-Doo’s Fish Pro last fall, more and more fishing enthusiasts are looking at personal watercrafts for an easier, more affordable way to hit the water.
PWC Update: The Groundhog Told Me To Stock My Showroom
Punxsutawney Phil, the groundhog who did not see his shadow this year, declared that we would have an early spring in 2019. If we are taking that prediction to heart, it is time to dust off those summer display racks and start preparing for a new season of enthusiastic customers.
Textron, TRACKER Announce Partnership in Powersports Industry
The partnership will bring together TRACKER, part of Bass Pro’s White River Marine Group, with Textron.
Suzuki Announces Multi-Year Partnership with Outdoor Life/Field & Stream Expo
As the title sponsor for 2019 and 2020, Suzuki will magnify exposure of its full 2019 KingQuad ATV line-up during the expo’s five stop series to hunting, fishing and outdoor lifestyle audiences.
American Honda AMA Motorcycle Hall of Fame Induction Ceremony Honors 6 Inductees
The AMA Motorcycle Hall of Fame inducted six new members on Friday, Dec. 14, at the 2018 American Honda AMA Motorcycle Hall of Fame Induction Ceremony at the Hilton Columbus/Polaris.
Wolverine X2 Named Field and Stream Magazine’s ‘Best of the Best’
Yamaha Motor Corp., USA, has earned the 2018 Field and Stream Magazine Best Hunting and Fishing Gear of 2018 honor for the Wolverine X2 side-by-side.
Argo: A Different Opportunity
With over 50 years of experience manufacturing and improving their products, Argo offers a full line of amphibious XTVs and accessories to maximize their potential for all seasons and conditions.
Motorcycling/ATVing Recognized Among Fastest-Growing Outdoor Recreation Activities by Government Statistics
MIC joined the Outdoor Recreation Roundtable welcoming the final report on government statistics recognizing the outdoor recreation industry as a significant contributor to the U.S. economy.
Yamaha Releases New 2019 WaveRunner Models with Major Updates
Yamaha WaterCraft Group introduced its 2019 WaveRunner line that includes a ground-up redesign, an all-new entry-level model and major performance upgrades.
Yamaha Outdoor Access Awards $120,000 in Grants and Scholarships
Yamaha Outdoor Access Initiative awarded more than $120,000 in funds and equipment to eight grant and scholarship recipients.