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Sneak Peek at Yamaha’s Sporty New Wolverine R-Spec Side-by-Side

Last week, Yamaha Motor Corp., USA hosted a rather impromptu factory tour to highlight the company’s UTV manufacturing capabilities in its Newnan, Georgia plant with a surprise press conference to announce what it calls the Wolverine R-Spec. All of the company’s ATVs and Side-by-Sides (SxS) come from Yamaha Motor Manufacturing Corporation of America (YMMC) in

Polaris RZR to Sponsor UTV World Championship

Polaris has announced that Polaris RZR will be the title sponsor of the first-annual UTV World Championship, to take place in Laughlin, Nevada, February 19-21. This new event will feature two world championship UTV races including a Best In The Desert Championship points race, and a short course / motocross style Production UTV Championship race.

Polaris RZR to Sponsor UTV World Championship

Polaris has announced that Polaris RZR will be the title sponsor of the first-annual UTV World Championship, to take place in Laughlin, Nevada, February 19-21. This new event will feature two world championship UTV races including a Best In The Desert Championship points race, and a short course / motocross style Production UTV Championship race.

Suzuki Gets Naked In Las Vegas!

For once, what happens in Las Vegas is not supposed to stay in Vegas, as Suzuki hosted dealers and media at the Hard Rock for Suzuki’s “2015 North American Tour.” Just 547 days after declaring bankruptcy, Suzuki is back and hitting the road with some of its greatest hits – along with introducing a couple

EXTRA! Smelling History at the 10th Annual Barber Vintage Festival

Growing up a motorcycle enthusiast in the midwest, I have been spoiled by everything from the flat track racing and swap meet at Wauseon to the Superbike weekend and AMA Vintage Days at Mid-Ohio. But this year I finally had the opportunity to make the trek to Birmingham, Ala. to visit the 10th annual Barber

Shifting Gears: Printing All The News That Fits

Between the 2nd Annual AIMExpo in Orlando and Biketoberfest in Daytona, Florida was the epicenter of the powersports industry for a week, which made it the perfect time and place to announce that V-Twin industry leader Bob Kay joined the team at Marketplace Events  Motorcycle Group, producers of theAmerican International Motorcycle Expoas V-Twin Director. Long-time

WPS Acquires Marshall Distributing

WPS (Western Power Sports, Inc.) and MDI (Marshall Distributing, Inc.) have agreed to terms by which WPS will acquire MDI, effective immediately. CEOs Craig Shoemaker (WPS) and Roger Marshall (MDI) have agreed to the deal after two weeks of negotiations that will see Cass City, Michigan-based MDI become part of WPS Distributing by spring 2015.

Honda Announces 2015 Motorcycles and Side By Sides

With the announcement of additional 2015 motorcycle and side-by-side models, Honda celebrates the racing success of its factory MotoGP team. Commemorating the manufacturer’s record-breaking achievements over the past two seasons, the CBR1000RR and CBR1000RR SP sportbikes are offered with special Repsol Honda liveries. Also introduced are models for adventure touring, cruising, dual sport and enduro,

Seven-Time Motorcycle Land Speed Record Holder Valerie Thompson to Appear at AAPEX and SEMA Shows

CTEK, a leader in smart charging battery systems, will host a new “Happy Hour” event at the upcoming AAPEX and SEMA Shows in Las Vegas featuring Valerie Thompson, the rider of the CTEK-sponsored BMW S1000RR. Thompson recently achieved her seventh motorcycle land speed record at the prestigious Bonneville Salt Flats in Wendover, Utah. Thompson’s 208

MotoAmerica Names Paul Carruthers Communications Manager

MotoAmerica, the new American road racing series, has announced the addition of Paul Carruthers as its Communications Manager. Carruthers, who is best known for his 30 years at the weekly motorcycle publication Cycle News, brings a wealth of journalistic experience to his new role as well as a lifetime of road racing involvement and strong

2014 SEMA Show Preview

Opportunity Knocks for Dealers Who Attend SEMA Nov. 4-7

Ducati to Exhibit New Scrambler Model at 2014 AIMExpo

The American International Motorcycle Expo has announced that Ducati, the iconic Italian motorcycle manufacturer, is the latest OEM to join up for the second annual event scheduled for October 16-19 in Orlando. Ducati will take advantage of the AIMExpo platform to introduce its newly unveiled Scrambler motorcycle to the North American marketplace. Representatives from Ducati

Ducati to Exhibit New Scrambler Model at 2014 AIMExpo

The American International Motorcycle Expo has announced that Ducati is the latest OEM to join up for the second annual event in Orlando. Ducati will take advantage of the AIMExpo platform to introduce its newly unveiled Scrambler motorcycle to the North American marketplace.

Western Power Sports Commits to 2014 AIMExpo

The American International Motorcycle Expo (AIMExpo) has announced that Western Power Sports (WPS), a nationwide distributor of powersports industry brands and products, will be an exhibitor at the second-year event, scheduled for October 16-19 at Orlando’s Orange County Convention Center (OCCC). WPS will present the latest products from brands FLY Street Gear and Sedona Tire

Western Power Sports Commits to 2014 AIMExpo

The American International Motorcycle Expo has announced that Western Power Sports (WPS), a nationwide distributor of powersports industry brands and products, will be an exhibitor at the second-year event, scheduled for October 16-19 at Orlando’s Orange County Convention Center.

CycleTrader.com Promotes VP Executives

CycleTrader.com has announced the promotion of Paige Bouma and Phillip Billups to Vice President roles. During their tenure as general manager and director of product development, Bouma and Billups have been instrumental in the continued growth of the company since 2007.