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Lifestyle of Longevity … Powered by the People

Chad and Dean take a closer look at some of the major players in the industry that have been playing the game for many decades and are sure to have staying power for years to come.

Five Steps to Improve Everything

Whether your improvement initiative is large or small, the key is to start doing something fast.

Destination Dealership: Preowned Powerhouse

American Cycles, Chattanooga

Safety Sells: V-Twin Rubber Roundup

He’s got a full tank of gas and a fresh change of oil, but when was the last time Joe Average checked his tires? “We always tell riders to check their inflation regularly because air is to a tire what oil is to an engine,” says Continental’s Greg Reich. “Proper inflation keeps the tire at

Crime Stoppers: Get a Lock On Motorcycle Security

In the U.S., a motorcycle is stolen every 7.5 minutes. In 2005, 70,613 bikes were stolen, according to figures released by the National Insurance Crime Bureau. In financial terms, motorcycle owners and insurance companies burdened a loss of $434 million in stolen motorcycles and components. Just as you take loss prevention precautions in your store,

K&L Supply Powercycle Ignition Coil Tester

This month, Chris Tyree, the service manager over at MPN’s own Bill Little’s Unique Powersports, in Sullivan, Missouri took K&L Supply’s Powercycle Ignition Coil Tester for a spin.

12 From 20:

Mark shares his mistakes and successes after two decades in the business.

Not Quite Perfect

What can your dealership do to thrive and survive in a challenging market?

Old Or Out Of Shape?

As seldom as Bill rides hard-core off-road anymore, showing off his rusty skills tends to lead to problems.

The Magic Number

One of the hardest battles for a sales manager to wage is to achieve that crucial balance — the fight between getting all the money and giving the bike away.

P&A Numbers

This column explores the parts and accessories department dealer data and benchmarks.

The Success Triangle

Knowledge, action and systems can be the difference in enjoying a successful profitable business in a really fun industry.

Mr. IKTO

Bill sees past a customer’s sorry attempt to bully his way to a great deal.

The Motorcycle Business Sucks … Clean Up Your Act

Chad refutes the doom and gloom rumors still running rampant in the industry, and Dean chimes in with some tips as to how you can keep your shop on top during lean times.

Finance & Insurance Numbers

F&I should be one of the most profitable areas of your business.

Do you know anyone else who wants one?

How to ask for referrals without sounding like a jerk. (Part 2: The Process)