At Your Service: Your Service Department
Your sales department may get customers through your door, but your service department keeps them there. “In these economic times,” says Tim Buechele, parts and accessory manager of Hammond (La.) Harley Davidson, “customers are paying more attention to preventative maintenance. They are investing in what they have, which means taking care of their existing vehicle.
Forget First Impressions
Underneath the dirt and grime a seemingly less-than-wealthy store browser can potentially be a repeat customer with a shared passion – anything with a motor.
Yeah, And You Owe Me One!
Five ways to effectively leverage the law of reciprocity and improve just about every dimension of dealership life.
Service Department Report
How, and what, to track when measuring service department performance.
Nonnegotiable P&A Practices
The practices that are absolutely essential to the operation of a successful parts and accessories department.