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Suzuki Reports Sales Gains for June

Overall, June 2013 sales were nearly 30 percent stronger than the same month last year. The largest sales gains were realized in the standard motorcycle category, including the 2013 Suzuki SFV650, which reached Suzuki dealership sales floors earlier in the month. Across other categories, Suzuki made strides over last year’s same-month sales.

iON America Named Official POV Camera of Team Lucas

Team Lucas is a grassroots advertising and marketing platform created by Lucas Oil that reaches hundreds of millions of consumers a year. As part of the new and extensive marketing partnership, iON cameras will have a major presence at all motorsports events and properties operated by Lucas Oil. These include the Lucas Oil Off Road Racing Series, Lucas Oil Late Model Dirt Series, Lucas Oil Pro Pulling League, Lucas Oil Modified Series, Lucas Oil Drag Boat Series and the Lucas Oil American Sprint Car Series.

Zero Motorcycles and Hollywood Electrics Set Records at 2013 Pikes Peak International Hill Climb

Six production-based Zero Motorcycles competed and finished with impressive times at the annual race, held June 30, 2013.
This year marks the first-ever Electric Motorcycle Division in PPIHC’s 91-year history.

Zero Motorcycles Launches New Accessory and Apparel Line

From premium lockable hard case luggage to heated grips and seats, Zero’s new motorcycle accessories are meant to allow owners to customize their motorcycles in ways that work best for them. In addition to the accessories, Zero has also released a stylish new apparel line that includes both riding gear and casual wear.

Tucker Rocky/Biker’s Choice Announces Strong Presence At American International Motorcycle Expo

Taking advantage of the ability to first meet with media and dealers during trade days and later with consumer attendees, the Texas-based distributor will showcase several of its key brands including Speed and Strength, Firstgear, Twin Power, Answer, ProTaper and others.

Michelin Motorcycle Launches New Website

The new site, located at www.michelinmotorcycle.com, includes enhanced features and functionality catered to the interests of motorcycle owners in the United States, Canada and Mexico.

Online Marketer Tries the Brick and Mortar Life

Aerostitch, which makes fabric riding suits and other gear, set up an exhibition center in San Francisco for a 10-day period to showcase products and motorcycle gear. This was the first time the company has given customers a chance to see its gear before purchasing. The concept worked so well, a second exhibition center was set up for 10 days in Seattle.

ARI Announces Third Quarter Financial Results

Total revenue for the quarter was $8.2 million, a 44.0 percent increase over the third quarter of fiscal year 2012. Recurring revenue for the quarter increased 60.1 percent to $7.7 million, or 93.0 percent of total revenue, from $4.8 million, or 83.7 percent of total revenue, for the same period in fiscal 2012.

3BR Powersports Issues Cease and Desist Orders for Patent Violations

Non-genuine versions of 3BR’s TAPP and TAPPLite charging ports, which are patented under No. 8079560 and No. 7914306, respectively, are now being sold in the U.S. via the Internet and possibly other distribution channels. These unauthorized versions do not meet the fit and quality specifications developed by 3BR, and some dealers have been unknowingly recruited to carry these counterfeit versions.

Mobile Security Reality Check

Your smartphone, whether you want to admit it or not, is your lifeline. Read on to find out how you can give it the utmost protection.

HydroDrags Primed For Summer/Fall, Inks New Sponsors

GreenHulk.net and Yamaha to sponsor Spring U.S. HydroDrag Nationals.

Shorai to Attend the American International Motorcycle Expo (AIMExpo) this Fall

Shorai, Inc. will attend and showcase its LFX batteries at first-ever American International Motorcycle Expo (AIMExpo) in October.

Suzuki Motor of America Inc. Announces New President

Suzuki Motor of America Inc. announces the appointment of former executive vice president Toru Muraki to president. Also as part of the restructuring, Takuya Sato is named executive vice president overseeing the company’s marine operations.

Victory Motorcycles Hits the Road with National Demo Tour

The OEM will make more than 80 stops in three months, visiting dealers and motorcycle rallies across the country. Every stop on the Victory Demo Tour features a truckload of Victory cruisers, baggers and touring bikes for riders to try.

Travis Sewell Joins Race Tech Team

Race Tech continues to show support for racers by adding Travis Sewell to its team. Sewell will join his teammate Vince Friese under the Munn Racing tent.

CFMOTO Adds Two New Dealers to Network

Southbay Motorsports, Chula Vista, and Wilson’s Motorcycles, Fresno, join CFMOTO’s list of new dealers. The company has added almost 100 new dealers in the past few months.