Dominion Powersports’ DX1 Technology Team Expands
Dominion Powersports Solutions is adding experienced industry professionals to its growing DX1 dealership management team. The new members join an established team of powersports professionals who implement and support DX1, an end-to-end business management platform.
Mustang Motorcycle Seats Announces Ambitious 2014 Rally Schedule
Highlighted by a return to Americade after missing it for a couple seasons, Mustang Motorcycle Seats, LLC has announced its 2014 Rally Schedule. After Bike Week in Daytona, the Mustang big rig is now heading to Arizona Bike Week and will be criss-crossing the country until November.
STI Tire & Wheel Powers its Racers to Victory
STI Tires helped John Yokley and his Big Country Powersports/Yokley Racing/STI Polaris win the XC1 Modified class at the GNCC Racing UTV series, and Mike Sloan raced his Duncan Racing/Roll Design/STI Honda to two class wins at Round 3 of the WORCS Racing series.
Allstate and Rick Fairless Unveil Custom Motorcycle
The custom-built motorcycle is part of this year’s grand prize for the Allstate Motorcycle Sweepstakes and will feature signature Rick Fairless designs and customization never before seen by the public. This is the fifth year of the Allstate Motorcycle Sweepstakes.
More Women Buying Motorcycles
More women than ever before are choosing motorcycling as their way to unwind and de-stress from their busy lives. According to the Motorcycle Industry Council, female motorcycle owners rose to 12.5 percent up from 10.5 percent in 2009.
AMA Area Qualifiers Get Rolling for 2014 Rocky Mountain ATV/MC AMA Amateur National Motocross Championship
The AMA Area Qualifiers, the first step to earning a spot at the gate for a shot at a national title, will qualify riders for 12 AMA Regional Championships. Riders who excel on the regional level will be invited to compete at the July 27 to Aug. 2 national event in Hurricane Mills, Tenn.
Yamaha Unveils Industry-First PWC Buyback, Lease Programs
Yamaha continues to explore new avenues to promote personal watercraft ownership. Last year, the brand introduced the industry’s first certified pre-owned (CPO) program, which allowed consumers the opportunity to buy a pre-owned PWC with the peace-of-mind that comes with a full factory warranty. In late December 2013, the company was at it again, unveiling two
EBR Announces Founding Dealerships
EBR, the new American sport motorcycle company, announced its founding dealerships across the United States. Recruitment of founding dealers began in October 2013, when the company debuted its latest model, the 1190RX, at the American International Motorcycle Expo.
Tread Lightly! Unites with Agencies for Box Canyon Restoration Project
Tread Lightly!, in cooperation with the Arizona recreational shooting community, multiple public agencies and private organizations, cleaned up the Box Canyon recreational shooting area in Arizona.
GoDaddy Founder Bob Parsons Acquires Harley-Davidson Dealership
Bob Parsons is the CEO and founder of Harley-Davidson of Scottsdale and Go AZ Motorcycles, and the founder and CEO of Spooky Fast Customs. He announced the acquisition of Southern Thunder Harley-Davidson in Southaven, Miss., by YAM Worldwide, an organization owned by Parsons.
Hells Angels Members to Attend Corbin Rider Appreciation Day
Members Sonny Barger and Phil Cross will be on hand at Corbin’s Fourth Annual Rider Appreciation Day to sign autographs and promote new media – Cross’ book, “Gypsy Joker to A Hells Angel,” and Barger’s film, “Dead in 5 Heartbeats.” The event takes place on Saturday, July 6 from 11 a.m. to 4 p.m. at Corbin’s headquarters in Ormond Beach, Fla.
DesignWraps CEO to Embark on Nationwide ‘Glory USA Freedom Ride’
Joan Krenning will begin her 36-month motorcycle trek this month in hopes of promoting American-made products. The tour will also raise funds for two charities: the “Wounded Warrior Project” and Laura Klock’s “Helping with Horsepower.” By the end of her journey, Krenning will have hit every Harley dealer in the U.S. and will have traveled more than 200,000 miles.
Sea-Doo Offers Incentive To Racers
The 2013 X-TEAM “Big Bucks” Bounty program pays racers cash bonuses for a top placing in all IJSBA-sanctioned closed-course races in the United States and Canada, as well as the IJSBA National Tour and IJSBA World Championship. Bounty awards are also available for select offshore/endurance-style events, including the Mark Hahn Memorial 300 and Long Beach 2 Catalina races.
Sturgis Motorcycle Museum & Hall of Fame Announces 2013 Inductees
Five individuals will join the Sturgis Motorcycle Museum Hall of Fame, and one individual is recognized through an induction into the Freedom Fighters Hall of Fame. The Sturgis Motorcycle Museum Hall of Fame is designed to recognize individuals or groups who have made a long-term impact on the motorcycle community, while the Freedom Fighters Hall of Fame recognizes the commitment and sacrifices individuals have made to protect the rights of motorcyclists.
Cross-Country Motorcycle Trip to Incorporate Boating Destinations on Route
The “Boaterz n’ Bikerz Across America: A Hull of a Tour!” is in its final planning stages, and will incorporate a multi-day motorcycle trip from Florida to California with boating and sightseeing stops along the way. The event is slated to take place in early May of next year.
DragonFire and RideNow Expand ‘Store in Store’ Program
Three more Arizona-based dealerships will feature the program, which allows dealers to better display DragonFire products so that the customer can see exactly what it is they are buying. A fully accessorized vehicle, combined with a freestanding display wall, creates a mini UTV center right on the dealer’s showroom floor.