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Maxxis Renews Sponsorship of Best in the Desert, Maxxis Triple Crown

Maxxis is renewing its sponsorship of the Best in the Desert series for 2021 and will once again be the title sponsor of the Maxxis Triple Crown and the prestigious Maxxis Vegas to Reno.

MPN Staff Writers
By MPN Staff Writers
If a powersports dealer cares about it, MPN covers it.
Published:

In exciting news for both desert racing fans and competitors, Maxxis is renewing its sponsorship of the Best in the Desert series for 2021 and will once again be the title sponsor of the Maxxis Triple Crown and the prestigious Maxxis Vegas to Reno.

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Expected to be a highlight of this year’s schedule, the Maxxis Triple Crown is comprised of three car and truck races and three motorcycle and SxS races, including the Maxxis Vegas to Reno, the longest off-road race in the US.

“We’re very happy to once again sponsor Best in the Desert, which will keep desert racing fans riveted throughout 2021,” said Maxxis Specialty Tire Division Sales Manager Rick Emmert. “We can’t wait to watch our drivers take our tires through some of the toughest racing conditions in motorsports.”

Best in the Desert 2021 kicks off in just a few weeks with the Bluewater Resort Parker 425 presented by Jimco Racing scheduled for Jan. 13-16, in Parker, Arizona.

Link: Maxxis

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Race Winning Brands Transitioning to Unilateral Retail Pricing Policy

RWB aims to preserve the quality and reputation of its products.

Meagan Kusek
By Meagan Kusek
Meagan Kusek is the editor of Motorcycle & Powersports News. Since 2016, she has been covering various aspects of the B2B automotive markets, including professional carwashes, auto dealerships, motorcycle/powersport dealerships and collision repair shops.
Published:

Race Winning Brands (RWB) and its portfolio of brands (BoostLine Products, CORSA Performance, Dart Machinery, Diamond Racing, Haltech, JE Pistons, Manley Performance, MGP, PAC Racing Springs, ProX Racing Parts, Rekluse, RevMax Performance, Transmission Specialties, Trend Performance, Volant and Wiseco Performance Products) is announcing its transition to a Unilateral Retail Pricing Policy, reflecting its commitment to maintaining the quality and reputation of its products in the performance components industry. The implementation of Minimum Retail Price (MRP) for its portfolio of brands is aimed at addressing challenges such as counterfeit product sales, advertising and selling practices that focus solely on price.

Read Full Article

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