Tech Gear 5.7, Inc., makers of Fieldsheer Performance Motorcycle Gear and Fieldsheer with Mobile Warming Heated Apparel, is looking to gain traction in two additional channels for their clothing lines. The company also unveiled a new app and heated apparel during AIMExpo.
Fieldsheer says it is entering into the hunting, camping and fishing markets, and will also explore the hardware/construction market and others that are a natural fit for heated apparel.
“Our heated apparel is perfect for a variety of cold-weather activities,” said K.C. Bean CEO of Fieldsheer Apparel Technologies. “Obviously, in the winter and fall months, people get chilly when they’re hunting, fishing, or camping. But even in spring and summer, especially in the early morning or late at night, there is a need for warm clothing and accessories.
“In the hardware market, we’re looking to target the person who works outside for a living,” he continued. “Even the do-it-yourselfer who does home projects now and then would be a candidate for our products. We’re confident that our two new firms can get us the exposure and the sales we want in their respective fields of expertise.”
The Mobile Warming technology found in Fieldsheer garments includes Bluetooth integration, allowing users to wirelessly select heat levels and check the battery remotely from any Smartphone using the exclusive MW Connect mobile app, the brains behind the technology. The MW Connect app pairs and syncs with the consumer’s Mobile Warming garments for a level of control not found in competitive garments.
The combination of unique materials, construction techniques, battery designs with advanced charging circuitry, and innovative heating panels, results in some of the most advanced heated gear for many outdoor applications, according to the company.
Link: Tech Gear 5.7, Inc.