At the Media Hub yesterday, Gibbs detailed its plans for the Quadski, the world’s first personal sports amphibian. “The Quadski is something completely new to the powersports industry,” said Gibbs head of PR, Graham Jenkins, comparing the product to the way smartphones revolutionized the phone industry. “The Quadski isn’t a PWC that can go on land. And, it’s not an ATV that can go on water – it’s both.”
Jenkins stated that it is Gibbs’ goal to be a premium brand in the powersports industry. Gibbs is realizing that goal this year. Despite the Quadski’s price point, which is an estimated $40,000, Gibbs spent most of this year building to fill orders. Jenkins also pointed out that Gibbs’ current dealers have already had to put customers on waiting lists for the Quadski.
“We’re building our dealer network and targeting a small number of very elite dealers that can fulfill our service and customer service requirements because we believe customer care and customer experience is of the utmost importance with a brand-new product like ours,” said Jenkins.
Coinciding with the production and launch of the 2014 Quadski, Gibbs will build its network to 100 dealers across the U.S. by the end of 2014. The company is also looking at international distribution.
Gibbs also has more than 300 patents and patents pending on its High Speed Amphibian (HSA) technology for consumer, commercial and first-responder use.
