fbpx

Yamaha to Display TRICERA Design Concept at AIMExpo

The TRICERA was recently shown at the Tokyo Mobility Show.

Yamaha Motor Corp. U.S.A. has announced its return to the annual AIMExpo Dealer Trade Show with a peek at what the future design language could be, as the TRICERA design concept vehicle recently shown at the Tokyo Mobility Show makes an appearance at the Las Vegas Show. The TRICERA concept vehicle is based on a future of Yamaha Japan calls “Urban Exciting Mobility” and features electric power with “3WS” or three-wheel steering in a “full open” human-centered package design to explore the excitement of human control, all in keeping with Yamaha’s “KANDO” philosophy, as found in all its consumer products.

In addition to the TRICERA concept vehicle, Yamaha is excited to meet with attending dealers and to highlight the championship-winning King of the Hammers RMAX 1000, three-time MotoAmerica Championship-winning Jake Gagne’s YZF-R1 and Rachel Archer’s 250 GNCC Championship-winning YZ250F.

Finally, Yamaha dealer representatives will be on hand throughout the three-day event to discuss many additional dealer-enhancing opportunities, such as the launch of Yamaha’s new Learning Management System; the extensive Yamaha EBike lineup; benefits of Yamaha Finance Co. for retail and wholesale solutions; and Yamaha’s Outdoor Access Initiative program, focused on preserving valuable off-road riding areas throughout the country.

You May Also Like

BMW Motorrad Presents the R 18 One Eight “C”

Stunning custom bike by customizing icon Paul Yaffe.

BMW R 18 One Eight "C", custom build

Custom motorcycle visionary Paul Yaffe revealed his latest masterpiece: a one-of-a-kind customization of the BMW R 18 Transcontinental. Melding classic hot rod aesthetics with the distinctive BMW essence, this project is a testament to Yaffe’s excellence as a designer.

A Legend in the U.S. Customizing Scene

Vespa 946 Dragon: Celebrating the Year of the Dragon

Ancient tradition and modern mastery seamlessly merge in this limited-edition Vespa 946 Dragon and exclusive Varsity Jacket.

Vespa 946 Dragon
Moto Guzzi V7 Stone Ten

This roadster pays homage to the unbridled passion of Guzzisti with a new and exclusive version.

Moto Guzzi V7 Stone Ten
Suzuki Homologates the New GSX-8R for MotoAmerica Twins Cup

The 2024 Suzuki GSX-8R sport bike takes the parallel-twin platform to a new level with MotoAmerica Twins Cup competition as a prime target.

Suzuki GSX-8R
The Verge TS Ultra: a Motorcycle With the Sense of Sight

All Verge TS Ultra motorcycles now feature cameras and radars that use artificial intelligence and machine learning.

Verge TS Ultra

Other Posts

Yamaha Bicycles Announces ‘EXTRAvaganza’ Sales Program and New Reps at AIMExpo

Continued sales team growth serves expanding dealer network in 2024.

Hamilton Ory, Bill Dosek
Bridgestone Named Official Tire of Yamaha Champions Riding School

The new, multi-year partnership will feature leading products in Bridgestone’s premium motorcycle tire line to help riders gain sufficient confidence and comfort at each course.

Bridgestone Battlax Hypersport tires, Yamaha Riding School
Yamaha MT-09 to Sport Bridgestone BATTLAX HYPERSPORT S23 Tires

BATTLAX HYPERSPORT S23 tires feature a new pattern design to improve grip and other performance attributes crucial to sports riding.

BATTLAX HYPERSPORT S23 tires
Yamaha Empowers E-Bike Communities With Groundbreaking Outdoor Access Initiative Grants

Yamaha’s power-assist bicycle group drives trail excellence with inaugural e-bike project funding.

Yamaha Outdoor Access Initiative, e-bike trails, e-bike rider on trail