Harley’s Ladies Lid
Strong Enough For a Man… But Made Just for Her!
Safety Sells: V-Twin Rubber Roundup
He’s got a full tank of gas and a fresh change of oil, but when was the last time Joe Average checked his tires? “We always tell riders to check their inflation regularly because air is to a tire what oil is to an engine,” says Continental’s Greg Reich. “Proper inflation keeps the tire at
S&S Cycle Air Cleaner
S&S Cycle’s new air cleaner allows owners of 2008 Harley-Davidson touring models to enjoy the added performance and good looks of the company’s trademarked teardrop air cleaner. vSure Sellers: • S&S teardrop air cleaner for 2008 baggers bolts directly to the stock EFI throttle body and provides increased air flow for more power • The
Cruiser Helmets
Matt Thompson, Harley-Davidson MotorClothes manager, went to 2007 Daytona Bike Week to conduct seminars on how to properly fit a helmet. In between seminars, he helped women try on new helmets and made a discovery. Many women, especially those with a lot of hair, were having trouble fitting into Harley’s traditional line of helmets. Up
Multiples of Twelve
Defining the key target-ages of the American male as it applies to our business.
Pre-Paid Installations
Capture more service business while increasing both customer retention and customer satisfaction.
Inside the Industry
S&S to celebrate 50th . . . BMW buys Husky . . . Electric UTV
Scooters & Trikes
Although they both appeared a half century ago, two old products are new concepts again.
Damn The Critics, Go Sell Something!
Robin predicts rising gas prices will boost the commuter-based scooter market.
Dressed For Thrills
Sportbike Gear Guide — Photos by Joe Bonnello
In-Store Travel Guide
Establish your dealership as touring-friendly… you will meet a need in your motorcycling community and sell more stuff.
Do You “Tour” Or “Travel?”
Motorcycle travelers aren’t tourists — they’re modern day adventurers.
Higher Education
What you don’t know really can hurt you… How does a dealer find out what is really going on?