Dealership Data For October 2009
October trends and the benefits of tracking traffic
The Transportation Revolution
City Smart and Customer Driven
Insure Yourself Against Insurance
A beaming customer is sitting at the table across from you, going over documents; he is in the process of buying a motorcycle. He has gone for a test ride and is in love with that bike. He has picked out all the accessories he wants, and his credit is more than solid. What can
Profits Through Process
Even in this tough economy, profits are possible through good, ol’ fashioned management.
What Riders Want
MIC Survey Tunes Dealers In To Rider Preferences.
Helmet House Hits YouTube
Helmet House has launched its own YouTube channel offering videos aimed specifically at motorcyclists. Helmet House plans to post videos of racers, events, cool rides, interviews with industry personalities, plus helpful tips on hooking up with the right equipment to match riders’ specific needs. Some of the first videos include behind-the-scenes interviews with road-racing champions
The Harley King
Bruce Rossmeyer’s Journey from New Jersey to the Nation’s Number One Dealership
Pre-Owned Powerhouse
Strive for growth and strength in used sales.
21 Actions To Take Before Playing The Price Card
Mark shares strategies to sell troublesome units without selling out.
Triumphant Return
The Thunderbird Lands Late in 2009
Destination Dealership: Parkway Harley-Davidson
When you consider the elements of a great motorcycle dealership, several pivotal characteristics come to mind. The shop should be clean and well stocked, so customers can buy what they want when they want it. It should have a reliable service department and a helpful, friendly staff. Glitz and glamour are fine, but if a
VholdR Camera
Weighing just a few ounces, the VholdR camera fits in the palm of your hand, and its armored brushed aluminum allows for filming in rain, sleet, snow and mud. It records up to two hours of high-quality video to an internal SD card and the single on/off button makes the camera the ultimate in simplicity
Five Triggers For Success
Don’t leave the success or failure of your business up to oil prices, or the general state of the economy. Here are Rod’s Five Triggers for Success in 2009.
It’s The Product Silly
What Your Customers Want You to Know
The Three M’s
Without a universal understanding of three standard sales steps by your sales team, any sales process, no matter how well designed, becomes completely useless.
Speeding Past Sixty
Racing Legend Dick Burleson Shows No Signs of Slowing Down