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Coleman PowerSports

The Power of a Woman’s Touch

BRP to Partner Once Again with Formula 1 Grand Prix of Canada

BRP will make its presence felt at the Formula 1 Grand Prix of Canada 2014 on June 6-7-8, at Circuit Gilles Villeneuve in Montreal, Quebec. For the fourth straight year, BRP has designed and produced the winning trophies.

BRP Reports Fourth Quarter and Fiscal Year 2014 Results

BRP had record revenues of $3.194 billion for fiscal year 2014, a 10% increase compared to 2013. The company’s net income was $59.7 million, which was due in part to successfully launching new products and receiving numerous prestigious awards across BRP’s product line-up.

Vetesniks Power Sports

Steady Growth of a Powersports Powerhouse of the Upper Midwest

Motorcycle Mall Adds Ducati to its Dealership Lineup

Motorcycle Mall has added Ducati to its dealership lineup, becoming Northern New Jersey’s source for Ducati-authorized sales, service, and parts. Motorcycle Mall will create an exclusive Ducati floor plan to promote the brand.

Destination Dealership: Temecula Motorsports

This dealership combats its spread-out customer population by implementing some innovative business ideas.

Kawasaki Unveils More Powerful, More Feature-Rich Ultras

While rumors of the brand’s departure from the market were indeed off the mark, so too were the hints of something radically new for 2014. Instead, Kawasaki chose to once again build on its proven strengths, bringing back both the existing STX-15F and Ultra LX, and tweaking the rest of the Ultra line both in terms of horsepower and amenities.

New, More Powerful Engine Anchors Yamaha’s 2014 PWC Lineup

Yamaha has put the focus back on performance for 2014 by unveiling a lineup in early August that promises to feature more power in multiple categories.

ATV And UTV Sales See Expected Seasonal Increases

As expected, the powersports market is currently undergoing a change in focus from selling street bikes and watercraft, which are warm weather units, to selling ATVs and utility vehicles as cooler fall weather approaches. Prices declined again during July, and the pace at which they are dropping for most segments has picked up compared to June.

Yamaha Wraps Up Trade-In Program Aimed to Garner More Buyers

In June, the manufacturer launched a rather unique, one-month-long trade-in allowance promotion aimed at encouraging owners of any brand of personal watercraft to trade up to a new 2012 or 2013 WaveRunner.

Exploring The Bicycle Cross-Over Market

Biking aficionados have more in common with your regular customers than you might think. After all, the invention of the bicycle served as the foundation for the modern day motorcycle. You might be surprised at the overlap between both markets.

Motorcycle Mall

This Newark, N.J.-based dealership is a family business with a family atmosphere.

Yamaha Announces Certified Pre-Owned Program

A combination of warranty and financing promises to entice used PWC buyers into dealerships. The program promises that buyers will be able to “purchase used units with 100 percent confidence,” instead of purchasing from third-party sellers.

RIVA Breaks Restrictive Hold of Stock ECUs on PWC Engines

Stock engine management systems have proved a difficult hurdle to clear for personal watercraft performance enthusiasts bent on pulling additional speed and performance from their craft. PWC aftermarket leader RIVA Racing, in conjunction with engine management hardware and software producer Athena’s GET DATA division, promises to break the restrictive hold stock ECUs have on personal

Kawasaki Unveils 2013 Jet Ski Models

The company has chosen to stick to its tried and true models for the upcoming year.

Black Hawk Customs

Where diversification is commonplace, rare is the small business owner focused on any single portion of the market, let alone a fraction of a small segment. On the other hand, there are opportunities for the few who understand a particular subsection of a market, especially when there is little or no competition. Such was the