BRP Announces New European Market Management Structure with VP Hire
BRP recently announced a reorganization of the general management of its Global Sales and Consumer Experience division as well as a new organizational structure for the management of its activities in Europe. Sandy Scullion has been named vice-president and general manager, BRP Global Sales and Consumer Experience. Scullion is now a member of the company’s Management Committee
BRP Debuts All-New REV Platform and 850 E-TEC Engine
BRP recently presented a new snowmobile platform and a new engine together for the first time in 20 years during its semi-annual dealer meeting in Dallas. This new platform/engine combination, available on 2017 Summit mountain, MXZ trail performance and Renegade crossover models, pushes the limits of innovation and creativity to unmatched levels.
BRP Becomes Newest OEM Exhibitor at 2015 AIMExpo
The American International Motorcycle Expo (AIMExpo) has announced that BRP, the manufacturer of brands such as Can-Am, Sea-Doo and Ski-Doo, will attend the 2015 event, becoming its newest OEM participant.
BRP to Partner Once Again with Formula 1 Grand Prix of Canada
BRP will make its presence felt at the Formula 1 Grand Prix of Canada 2014 on June 6-7-8, at Circuit Gilles Villeneuve in Montreal, Quebec. For the fourth straight year, BRP has designed and produced the winning trophies.
Spring is Here, Finally!
There’s something about spring when it finally arrives and you live in a climate where you haven’t seen your lawn in more than three months. And it’s more than in the air for a lot of powersports dealers, too. Being more of a kinesthetic-kind-of-guy rather than a rational-numbers-guy, you can feel spring in everything from
BRP Reports Fourth Quarter and Fiscal Year 2014 Results
BRP had record revenues of $3.194 billion for fiscal year 2014, a 10% increase compared to 2013. The company’s net income was $59.7 million, which was due in part to successfully launching new products and receiving numerous prestigious awards across BRP’s product line-up.
Vetesniks Power Sports
Steady Growth of a Powersports Powerhouse of the Upper Midwest
Motorcycle Mall Adds Ducati to its Dealership Lineup
Motorcycle Mall has added Ducati to its dealership lineup, becoming Northern New Jersey’s source for Ducati-authorized sales, service, and parts. Motorcycle Mall will create an exclusive Ducati floor plan to promote the brand.
Motorcycle Mall
This Newark, N.J.-based dealership is a family business with a family atmosphere.
BRP Gathers International Design Awards and Recognition
For a decade, Bombardier Recreational Products’ (BRP) design and innovation (D&I) team has consistently won design awards from globally recognized design institutions. This year the company received two red dot awards and three Good Design awards.