NERA E-Motorcycle: the 1st Fully 3-D-Printed E-Bike
With additive manufacturing and rapid prototyping, you can get from the first idea to a fully functioning motorcycle in just 12 weeks.
UBCO Announces Global Development Partnership with Chemix
UBCO and Chemix will deliver AI-designed, sustainable and scalable lithium-ion battery technologies.
Two-Stroke Engine Tech Has a Future
As hybrid vehicles continue to be on the rise, the two-stroke engine might have a comeback.
AIMExpo Panel: Powersports Industry Pain Points
The opening panel discussion at AIMExpo covered a plethora of issues for dealers.
Ducati Ends 2021 with Record Sales
With 59,447 motorcycles sold worldwide, 2021 was the best year ever.
Important Maintenance Checks for Motorcycle Storage
From the fuel and lube to the battery and tires, learn how you can keep your bike from corroding during the cold season.
Mike Chrzanowski Appointed President and CEO of Yamaha
Chrzanowski replaces Kazuhiro Kuwata, who has served as president of YMUS since 2018.
Optimism Continues for Powersports in 2022
The key to a successful 2022 will be based on implementing a consistent sales model at prices the market can bear.
Custom 2005 Harley-Davidson Softail Night Train
Kyle Morley is a painter and custom bike builder who works best when he’s given artistic freedom. That’s what makes him happiest and how his best work comes to light like this custom 2005 Harley-Davidson Softail Night Train. See for yourself what makes this bike special.
Giant Loop Introduces Armadillo Bag Liquid Power Reservoirs
Flexible, collapsible, lightweight, expedition-ready utility bladders for the safe transport and storage of liquid hydrocarbon products and other powersports and automotive fluids, available in 1-, 2-, 3- and 5-gallon sizes.
Judges Strike Down EPA Rule Allowing Year-Round E15 Fuel Sales
The U.S. Court of Federal Appeals for the District of Columbia on July 2 struck down a 2019 rule that allowed for the sale of a 15 percent ethanol gasoline blend during the summer months by concluding that the Trump-era waiver fell out of the administration’s legal jurisdiction. The American Motorcyclist Association joined the American
Vermont Hoarders ‘Barn Find’ Bikes To Go Up For Auction
The movie, Wild One starring Marlon Brando, showed images of a biker gang terrorizing a small town in California. The leader of the pack falls for the Sheriff’s daughter despite objection from her father. Just like in the movie, Robert Elick Bearor was a bit of a rebel. In fact, he took pride that his
Twin Power Introduces New Chemicals for V-Twin, Cruiser Markets
Twin Power has added a new line of high-performance chemicals to its product line and will begin shipping them to dealers this month. The new products are a welcome addition to the workbench for owners of V-Twins and Cruisers and riders concerned about this impact of ethanol on their bike’s components. The new offerings include
Destination Dealer: Cal Moto
“Like everyone else, we had to make some changes in the last year,” explained Michael Meissner, the CEO of Cal Moto in Livermore, California, a medium-sized town East of San Francisco. “The pandemic focused us on customer attachments and interactions. We concentrated on two things – making it convenient and creating trust. We did as
Catalyst for Change: Embracing Opportunity Leads to Dealership Profitability
While dealers may be overwhelmed trying to keep up with demand, Lightspeed gives dealerships innovative tools to help them manage, along with solutions to increase profitability.
Moto Guzzi 2021 V7
More than fifty years after the launch of the first unit, Moto Guzzi is proud to present the new V7, the most recent chapter of a unique history.